Debates are all about perception, not about issues, or who had a better handle on the facts, or who got in more jabs. None of those things matter in and of themselves.
What matters is that undecided voters see in the candidates something they can support. In 2000, Dubya was an incoherent mess in terms of actual facts in the debates, but people liked his affected “honest Joe” persona. In that political climate, it resonated with them more that Gore’s command of facts but inconsistent on-camera personality.
Independents may have seen in Obama that he has far more substance in his ideas and command of issues than he has been accused of having. Some independents have been worrying that Obama’s inexperience is too much of a liability. I suspect much of Obama’s performance will assuage those doubts. McCain’s frequent “Senator Obama doesn’t seems to understand” to them will have seemed repetitive, condescending, and obviously not true: Obama clearly did understand what he was talking about. Only the most ludicrously partisan hack saw a lack of understanding in Obama’s responses.
It was also obvious that McCain was going overboard in misrepresenting and misconstruing Obama’s positions. Devout repubs who don’t care about facts will undoubtedly say McCain scored points, since Obama spent a lot of time rebutting McCain’s falsehoods about his positions. That sort of dirty pool plays well to the devout, but to independents, I suspect not so well. McCain was too obviously exaggerating or flat out distorting Obama’s actual statements.
In the end, I think Obama did a good job showing that he is not, in fact, a mere celebrity, an empty suit. In fact, he’s a skilled politican who knows what he’s talking about. That is obvious, and I think a very important achievement to get people who want to support him but are nervous about it on his side.
On the other hand, McCain showed a lot of shrewdness and was deft in getting in jabs (mostly cheap) in at Obama. Cheap or not, they hurt in that Obama had to spend so much time answering them. It reminds me of how creationists score points against legit scientists by spewing so much crap that the scientists are entangled trying to get it all sorted out. It’s dishonest, but effective at tying up your debate opponent. McCain used it effectively if dishonorably.
I still think most independents won’t be swayed by that. McCain’s smirking condescension didn’t come across in an appealing way.
More importantly, however, McCain came across as intelligent and in command of his ideas. There was no sign of wackiness or Abe Simpson-like babbling (well, mostly not). Independents who may have been worried that McCain was starting to crack were undoubtedly reassured. He is absolutely a competent candidate (if one ignores his absurd campaigning blunders this week and in picking Palin.)
It is honestly refreshing to see that the candidates are both such highly informed, articulate people. McCain is far, far above Bush in debate skill, and a match for Obama or probably anyone.
My guess is that the polls will not show much change after this debate. Perhaps slightly more independents will start saying they’re for Obama would be my best guess, since I think he showed he can handle himself well, and since I think McCain’s style was abrasive and sanctimonious.
Pundits will say the person who won is the candidate who they already want to vote for anyway, so that’s never of any use.
The question is, as always, in which candidate did people see someone they can vote for? I think Obama did better with independents. McCain however did better in making his base happy than Obama did.