The VP slots are getting a lot more attention this year than in the past, yes. I think there are two reasons for that. First, the VP selection is the only act of governance you get to see the potential president make before the election. He can talk about policies, he can even talk to some extent about others he will put in office (but it’s illegal to name a shadow Cabinet, and of course those are just campaign promises anyway which might be broken). But the VP as chosen is definitive and, if the ticket is elected, the nominee will become VP – the president can’t just change his mind later. So the selection process tells you something about how the nominee will not just position himself, but how he will actually govern once elected.
On that rubric, you’ve got to be very scared by McCain. The Palin pick is clearly a bad choice from a governance perspective, so he didn’t care as much about the welfare of the nation as he did about winning the political points. Moreover, it turned out to be bad from a political perspective, so even when McCain thinks a given problem is important, his judgment on it is poor. He chose Palin after a 15-minute meeting and one or two phone conversations, so he clearly makes decisions without considering them fully or getting all applicable details. And it feeds into the brief on McCain that he makes decisions erratically and with no overarching strategic focus – he cares about small-scale, tactical victories only. His goal wasn’t to pick someone who could run the country if he died. His goal was to pick someone who would generate enough press that it would step on Obama’s convention bounce. And certainly, he did succeed in that – but it was the goal of a weekend, and the consequence would potentially saddle us with someone this poor for years – and maybe have her become president. So it’s not exclusively that she’s so bad (although given McCain’s age, his physical health, and his history of cancer, it’s by no means illegitimate to take the possibility of a Palin presidency into account). But that it shows the kind of decisionmaking he’ll do as president, and it’s a very poor example.
Compare this to Obama’s selection – deliberative, and ultimately set on picking someone, not just because of their political chops – Biden’s reputation in this area is mixed, but he was generally thought to be a liability on the trail because he’s gaffe prone. I think this has turned out to be wrong, but it was the thinking at the time. (Of course, Delaware was already going to go blue anyway.) But rather, someone who will legitimately help him govern, and is knowledgeable enough to take over if, god forbid, something were to happen to a President Obama. Plus, it shows Obama is confident enough that he doesn’t mind smart people in the roo who will challenge his views. Biden and Obama agree on a lot, but anybody who knows Biden’s reputation understands that just because he’s the #2 man, he’s not going to let that get in the way of expressing his opinion if he thinks Obama’s got his head up his ass. (At least behind closed doors.)
On the other side, the hard-right, social conservative base was wary about McCain because once upon a time he was willing to stand up and say that President Bush was in bed with some very horrible people, back when he liked saying that sort of thing. Palin is an unreconstructed social conservative, so her selection plays very well in those crowds, and presumably serves to convince them that McCain actually believes that stuff too, if he was willing to put his legacy in her hands. (Query whether this accomplished much besides engendering good feeling. Were these people going to stay home on election day even with McCain/Romney on the ballot? With a black guy running on the other ticket? I doubt it.)
In general, this type of analysis hasn’t been part of VP selections because VP selections have previously been made for more obviously political reasons than Obama’s selection of Biden, but on that basis, they’ve been at least better political moves than McCain’s selection of Palin.
Also, let’s face it – she’s hot. That occasions a lot of coverage. And she’s really bad on the trail. So that engenders even more coverage.
–Cliffy