I feel much better now.
I thought Snuggles was a bear.
Isn’t he a talking bear?
I’m with you on the killing part, but I thought this was decided at 11,000,000 cocktail parties the year he first appeared.
He was so upset he couldn’t determine the species.
As the cop said in this Cecil column, “With all due respect, maybe you look at a little bit too much TV.”
I’d die without Snuggle the Bear. He leaves my clothes so soft and sweet smelling.
Touch Snuggle and you have to answer to me. 
I guess I will have to answer to Simetra, then, because every time I see this squealing horror I have the urge to cram a stick of dynamite down its cutesy-ootsey widdle froat and LIGHT IT.
Eve, if you ever find the little horror, I’ll hold him down for you!!
C’mon, folks, doesn’t anyone share with me the viewpoint that one can’t form a complete judgment when one has heretofore been making wholly incorrect conclusions about the species of the star of said advertisements?
Now that you know it’s a bear, I suggest you watch the commercials another 10,000 times. Then come back here and tell us if he’s cute and adorable, or a spawn of the devil.
I admit, he is a little too cutsey wootsey, but come on… the poor bear’s had it rough. I always imagine him as being a poor bear who was always picked on by the other bears because of his size… turned to a life of crime and got his big break when he got over the heroin addiction and finally found a career as spokesbear for Snuggle fabric softener.
Which, mind you, is the only kind I’ll use.
[sub]'Cause it doesn’t make me break out, ya know?[/sub]
What is the worry? We already know that he can’t reproduce. Being around so much softener has left him unable to “perform”.
Does anyone besides me remember a commercial for, I believe, a computer game: the commercial starts with what appears to be that nauseating Snuggles fabric softener bear, but suddenly a tank appears, firing Napalm at the bear. The bear runs screaming before the tank, waving one of his wittle stubby arms, which is on fire. More gruesome atrocities are committed against him, and the final shot is of the mutilated bear squashed into the ground under some tank tread marks, saying “I hate [insert game name here].” This commercial vanished rather quickly, leading me to believe that the fabric softener folk did not approve. I’ll have to try a Google search and see what I find out.
At any rate, that was one of the most hysterical commercials I ever saw. Summed up my intentions against the little bastard.
Snuggles Bear is still around?? Ugh!
Useless Fact: Snuggles is played by Corinne Orr, perhaps best known as Trixie and Spritle in the Speed Racer dub.
I love Snuggles!! He rocks!!! 
Pug, I remember that. I think he said something like, “Get into it” at the end of the commercial, though. Great bear.
Many is the time I’ve wanted to see Snuggles adowable witto face pressed up against the dryer window in terrified anguish … tumbling … tumbling …
So Spritle = the Snuggle Bear?
Woodstockbirdybird’s name is a riff on Snoop Doggy Dogg
Women have sex with fake doctors in every workplace in America.
Oh, too much information in one day.
I’ve always wanted to start a place like this: You get convicted felons awaiting execution to run around an enclosed arena wearing “snuggle” suits, or barney, or Po, or any of the stuffed cuties which are the source of so many feverish nightmares, and people get to pick them off with high-powered rifles.
Failing that, and perhaps more practical, we could sentence lousy drivers to do the same while we pelt them with paintballs.
Just a thought. Okay, a thought I think more than two hundred times each day.
b.
The tank-killing-bear ad was for one of the games in 3DO’s Battletanx series for the N64, I believe it was the second one.
Also, there’s a comedian-type man named Paul Rosa who, among other things, writes stupid letters to companies basically saying things most people wouldn’t believe (like he wanted to join the Mayo Clinic since he knew a lot about mayonnaise) as a attack on the big companies who treat us like idiots (inspired after Pizza Hut said he was a customer they’d like to see more often, he wrote back “What kind of customer WOULDN’T you like to see more often?”). I have here a copy of his book Idiot Letters (©1995, published by Main Street-Doubleday, ISBN 0-385-47508-X, 8.95) where in one interesting correspondence with Lever Brothers where he says he suddenly realized “I hate that cute little bastard!” He then claims to have traveled the country asking for people’s opinions on the bear-72% said they hated them. He then “suggested” there should be an ad in which the bear is killed (crushed under laundry, stuck in washing machine, killed by real bear, dying of boredom after forced to watch a marathon of Pat Sajak Show reruns, etc.) believing (not really) that sales would skyrocket since he’s hated so much.
Lever Bros. replied that Snuggle Bear is very popular and we have no plans to change our ads. They just sent out a standard form letter. And they didn’t send Paul the XL-size T-shirt he (always!) asks for.
I’m glad I didn’t dream seeing that BattleTanx commercial. I saw it only once, and no one believes it ever existed when I describe it.
I Googled it, and found that the fabric softener folks were indeed pissed that their adowable Snuggles bear trademark was duplicated and horribly massacred. The computer game people pulled the commercial after only a few airings. Damn! I’d like to see it again.
I just found out that the Snuggle look-a-like (“Treddy”) was used in two commercials- I imagine for BattleTanx and its sequel. The first one pugluvr already described, from what I read, in the second, Treddy is rebuilt, only to be destroyed again. This didn’t make Lever Brothers any happer regarding a parody of a cute lil’ bear who’s supposed to be their Snuggle being blown to bits, and this ad was pulled too.