Another possible explanation: I worked with a South American guy once (I think he was from Chile), and he had a big Confederate flag symbol sewed on his backpack. I asked him about it one time, and after a bit of confusion (his English was none too good and my Spanish was pretty non-existant) he explained that he had it on because he was a fan of “The Dukes of Hazzard”! Apparently they still played reruns all the time in Chile, and it was a big hit there. I asked him if he was aware of the possible racial connotations, and he just waved those concerns away. As far as I could tell, he viewed the flag as a symbol of fun, good-ol’ boys, Daisy Duke, and rebellion.
Maybe similar interpretations of the flag have been exported to other countries as well – not necessarily through “The Dukes of Hazzard,” but through other aspects of American pop culture as well. I’m not saying this is so, but it’s a possibility.