This is only from recollection, and I’m way, way simplifying things and ignoring other things. Plus, I might have gotten the Y and Cr signals reversed, but this may give you a partial explanation to what’s happening.
The color information for NTSC is transmitted in a format that has three frequency bands, named YCbCr. Y is the luminance (brightness) of the color. Cb is whether the color is more blue or more yellow. Cr is whether the color is more red or more green. Now, think about two ropes, each secured at a wall, where one is being shaken at twice the speed of the other. You’ll see waves something like:
__ __ __ __ __
\ / \ / \ / \ / \
| | | | | | | | |
| | | | | | | |
\__/ \__/ \__/ \__/
____ ____ ___
\ / \ /
\ / \ /
\ / \ /
\____/ \____/
(please excuse the crudeness of ASCII art)
Now, those two ropes kind of represent the frequency bands used by the Y and Cr components. Now, each rope is scaled from 0% to 100% depending upon how bright or red we want the color to be. When we want it dark, the Y rope will still be shaken at the same speed, but the height of the waves on it will be very shallow. When we want it very red, the Cb rope will be still be shaken at the same rate, but the peaks and valleys will be as far apart as possible. Now, to send a signal to the TV to produce a completely red pixel, you would scale the Y rope to about 50% and send the Cb signal at 100%. It turns out that you can “add” these two waves together, producing a wave that looks something like:
__ __ __
\ / \ / \
\ | \ |
\ / \ /
\____ | \____ |
\ / \ /
\/ \/
Basically, it has a gentle slope downwards, and then a sharp spike upwards. This signal will then be separated by your TV’s electronics into the two signals that it’s expecting (along with the Cb component, and there’s an audio frequency band that’s somewhere close to them, too). Now, if the signal that the TV receives is very weak or if the TV’s electronics are sub-standard, it will have difficulty dealing with those sharp spikes upwards, and each signal will sort of “bleed” into each other, so that where there’s supposed to be a constant bright red, you’ll get some speckles of pink, dark red, and white in there, too.