Of course, we all know that trends don’t start when the year changes to “0,” so I would divide it up per below. And, of course, I am talking about Top 40 radio. There were other trends going on too, such as the rise of alternative. I am not making the argument that all music sucked after a certain date. I am making the argument that the quality of Top 40 radio took a precipitous drop in quality and taste.
1978-1981: New wave/post punk era. High creativity. Top 40 is good basically good music.
(The transition from this part to the next was pretty gentle, so it’s fair to lump 1980-1985 in one part as well.)
1981-1985: The good 80s. The “real” 80s. Most of what people love about the 80s is in this part of the decade.
1985-1991: The bad 80s. Horrendous corporate rock. “We built this city on rock and roll” and other atrocities. Most of what people make fun of about the 80s is in this part. Awful synth and brainless hair metal. OMFG, Phil Collins at his worst. The only saving grace is the rise of New Jack Swing and some pretty good rap. Only the rise of grunge saved us from one of the worst eras in pop music ever.
The conventional wisdom is that you love the music you hear in high school, and it sticks with you forever. But that wasn’t the case for me and my best friend with whom I shared my musical tastes then (and still do for the most part). I was 12 in 1983 when I really started buying my own records, but I had enjoyed Top 40 through osmosis since the mid-70s onward.
There was no external influence telling me that music changed starting in 1985. I was enjoying music, buying records, not rebelling against the status quo. But music really did change. It got really, really shitty. It felt more plastic, more shoved down our throats by the corporations. Music videos had been fun; now they were obnoxious.
I ended up hating the Top 40 so much that I ended up missing a handful of good songs, and I did not trust the marketplace ever to right itself, so I missed 90s music as well (I was also in Japan for a large chunk of the 90s and loved the J-pop of the time).
In anticipation of an argument: “Dude, you just soured on music cuz of teenage 'tude; it was you, not the tunes!” If that were the case, why would I have gone back and found myself enjoying a lot of the 90s music I had missed but almost nothing from 1985-1991? If it were a matter of prejudice, I would have dismissed it all and gone with the clean formulation of “all music has sucked since 1985.”
No, I think 1985-1991 was a uniquely bad time for music. I recently heard a countdown on Sirius XM of the Top 40 from 1990, and–holy fuck–it was absolutely fucking abysmal.
Anyone else agree?