The nfl could put an app on everyone’s tv, phone, computer and tablet. They could charge a seasonal fee and bypass the networks. All the major advertisers would be on board. Right now, tv networks have no leverage.
Hell, the nfl could fund google to put fiber into everyone’s homes to make sure they have a connection.
Yes, Bernie was the person that first came to my mind. Major-Domo of a multi-billion-dollar enterprise.