Well, a Congressional Committee, not Congress. The point of the ad was a satire of how the network execs got dragged to Washington to apologize for nipplegate. I suppose it was also a flashback to dot.com days when the ads didn’t really talk about the product .
I thought the McD’s commercial was satirizing the Virgin Mary on a sandwich farce of a few months ago. Again, maybe a good idea, but poor execution. I was surprised they risked offending the yahoos, though.
I thought the Budweiser commercial with the returning vets was touching. And the Ameriquest Mortgage “don’t judge too quickly” ad with the cat was the best of the rest.
I think Anheuser-Busch had a monopoly on beer ads.
Dittos on the Frito-Lay MC Hammer spot and the slaughtered cat. The first working-with-apes commercial that just set the scene was meh; the whoopee cushion one cracked me up.
I saw a Miller ad. I don’t know if it just ran in certain areas. It was commenting on the stupidity of Bud Select, commenting “Doesn’t Budweiser already have a light beer? If they wanted something better, they could have just called us.”
When I saw the thread title I honestly thought it read : “This year’s crap of Super Bowl commercials.” They were that bad.
In the “what were they thinking?” department:
Budweiser Select, with no aftertaste. So you’re telling me that all your other beers have aftertastes? Why would I want to drink them now?
McDonald’s sells deformed french fries? Another good reason to avoid them.
Cadillac. Who buys a Cadillac to go from 0 to 60 in less than 5 seconds? And what was with that noise at the end? Sounded like pieces were falling off the car.
I am Diana Pearl. No you’re not.
Gladys Knight vs. rugby players. For affinity charge cards. Now, I realize there’s no way in the world to sell affinity cards as a concept, but I have much more respect for Gladys Knight than wanting to see a stunt woman-double’s pudgy thighs being tackled.
Olympus. A camera that makes people wiggle oddly. Was this the War of the Worlds promo?
Budweiser Clydesdales. I have to remember last year’s commercials to decipher this year’s? Do drinkers really have memories that long?
Subway/Quiznos. You have an appealing product. So why are your ads so creepy?
I’m glad the ad agencies have their finger on the pulse of America. America deserves this.
You forgot Napster’s. Not only is the fifteen-seconds-of-dead-silence-in-the-middle-of-a-commercial lame, but the whole “online music subscription” scheme is so 1998.
So THATs why the ad wasn’t on the iFilm list… It was a brilliant ad. Mocking the introduction of lowcarb Bud Select before the Select ad airs. I’m starting to like Miller, they’ve got moxie.
It was comparing the Caddy to a bullet. Loaded into the chamber/tunnel…bang…zooom…casing falls to the floor (hence the noise at the end.)
I’ve seen a lot of talk about “Tomorrow.” What was that one? I missed one set of commercials (the set with the Gladys Knight spot) because I was cooking so maybe it was shown then, but I can’t see it in any of the other lists of Super Bowl ads.
I’m surprised no one’s mentioned the ad where the two guys are at the football game, and decide to take a picture of themselves to rub it in their other friends nose. The friend who receives that picture pulls out his camera phone and takes a picture of the apartment, a beer, and a girl standing behind him. The two guys at the game get the pictures and say something like “Hey, he’s at your house!.. He’s drinking your beer!.. Hey, isn’t that your girlfriend?”
Funny as hell to me.
I liked the jumping out of the plane ad. It cracked me up.
Ford ad was just weird, as was the Cadillac ad where the car shoots out of the tunnel.
The “Little People” ad was just stupid, although it would have been better if they showed Shaq dunk the ball!
Also, the ad is supposed to trick you into thinking it is part of the telecast, but it fails. About a decade ago, Rold Gold Pretzels had an ad in which Jason Alexander ended up being pushed out of an airplane. IIRC, this ad aired twice during the game- the second time, it was followed up by a brief capper in which it appeared that Alexander had landed at the game. Since the capper used the official Super Bowl logo, it appeared that it really was part of the game.
Apparently, Napster couldn’t get permission from the NFL to use their trademarks, so they end up with an ad with coverage of “The Big Game-New England vs. Philadelphia,” and an announcer is heard to say “The 39th…” before the Cat appears. I have never heard anyone call it “The 39th Super Bowl.”
This ad from the NFL Network aired either before or after the halftime show, and had the same theme as one from last year. Various football players from teams who didn’t make it to the Super Bowl are seen at home, bowling, vacationing, etc. singing Tomorrow (“The sun’ll come out tomorrow…”) At the end is the message “Come tomorrow, we’ll all be undefeated again.”