You can’t argue with success, but you can question the intelligence and taste of those who make stupid things successful.
To answer my own question, people driving Escalades are vain, pretentious, irresponsible pigs sans taste or real respect for the brand destruction they’ve potentiated.
Vain and pretentious. Escalade drivers are vain, pretentious yuppies. This to me is their most tolerable quality, as I am vain and pretentious myself. But, for the record, most people who drive SUVs are pretentious, as they don’t need the power or function of such a vehicle; they just want to drive a big, badass car to help them look badass themselves.
Irresponsible pigs. Driving an SUV and guzzling gas–unless you need that horsepower and size–is environmental destruction and waste. So, instead of a pretentious yuppie in a BMer not wasting so very much gas, you get a pretentious swine in his Esc snorting at the world he’s killing. That’s worse.
Sans taste. I’m a marketing guy, and I’d like to nominate the Esc as the biggest brand perversion of the decade. A Caddy is supposed to be a high-end, elegant car. I mean, what if you saw a Moet et Chandon-branded sports drink? What if you saw a Gucci-branded athletic bra? Wouldn’t that be sick?
Regardless of whether you think, however, that the Esc is cool, the fact remains that the people who buy them are dickless, insecure, balding, fuckhead middle-age pieces of shit.
I laugh every time I see one and feel sick at the same time.