Why am I supposed to care that these comic book movies are rated R?

[Fleetwood]

@Baron_Greenback

No-one gives a fuck, mate. “Why do people like a thing I don’t?” is something most people grow out of in their early twenties.

Not here on the SDMB.

[jayjay]

@Count_Blucher

Stars Hollow NEEDS some Lady Deathstrike.

Emily Gilmore’s secret identity…

[epbrown01]

@friedo

The reason it’s significant that some comic book movies are being released with R ratings is because it is traditionally a genre that has relied on its broad marketing to families (and PG-13 ratings) in order to recoup their extremely high production costs. Releasing an expensive movie at R is risky, especially because it’s a genre that typically appeals to young teenagers.

This^. The big deal was that a studio would even risk an R-rating, which meant writing off potential ticket sales. Hollywood’s been operating with the idea that PG-13 is the target for anything with a serious budget, to increase the chances of making their money back. I think the last attempt by a comic book movie was “Watchmen” and it had disappointing box office considering its $130M budget. Even with their success, some studio heads have said “Think how much it would have made if it was PG-13!”