In agreement with Exapno here in that this notion of what poetry and prose are is very, very western-european. However, he/she misses the mark by a lot on most of his/her other points.
It was not always the case, for example, even in the US or UK, that poetry required small audiences, or that it was not popular. Actually, until the 20th century, Americans would’ve found the notion of poetry as an “upper class art” quite strange indeed.
In fact, even today, in many countries and cultures, it is poetry that is seen as the common (in the sense of “universal”, not in the sense of “commonplace”) art and novels/film more highfallutin’. In Iran, for example, while you may not be able to find a massive number of people who can offer an in-depth discussion of, say, Mohammad-Ali Jamalzada’s novels, you’d be hard-pressed to find even a cab-driver who can’t recite Hafiz’ poetry by heart. In Saudi Arabia and the rest of the Persian Gulf, poetry is so popular that the indigenous equivalent to American Idol features not singers but poets!
If you think about it, this makes a certain kind of sense. Poetry is often more compact, easier to memorize, more conducive to oral transmission and therefore doesn’t require the recipient to expend as much time or material resources as a novel.
But moving outside the Middle East, you find places like Russia, India, China, Poland and Germany where, though poetry does not reign supreme the way it often does in the Arabic-speaking or Persian-speaking world, you’re just as likely to meet a poetry-lover as you are to meet someone who loves reading great novels. One of the key factors, I think, is that, in such places, the study of poetry in primary education is approached very differently. In Russia, for example, children are made to memorize large amounts of poetry by such classics as Lermontov, Pushkin, Tyutchev and others. This memorization is often not accompanied by comprehension exercises but is simply treated as a rote task (i.e. the exact opposite of an English teacher asking you to explain the purpose or nature of a metaphor in a Frost poem.) While this method may seem like a stupid preservation of a tradition for its own sake, and schoolchildren usually hate it, it actually plays a key role in their enculturation and cultivation. As the years pass, the poems are still stored in their memory and they develop an appreciation for them as they grow into adulthood. A sad romantic breakup, for example, might remind you of Pushkin’s poem on losing his mistress which you’d memorized years earlier. Thus the poems become a part of your experience.
The west is moving away from rote learning, and for many good reasons. But poetry has suffered as a result.
I’ve also given a long rant on middle-class westerners not reading poetry here on my blog, which you can peruse at your leisure. It makes some of the points I’ve made here, and some new ones.
Cheers