Basically: It costs more than a Prius (though the article mentions that a tax deduction will even the prices), Diesel fuel is more expensive than unleaded gasoline, and the engines are made in England. With the exchange rate being what it is, they’re too expensive.
The bottom line is that it’s the bottom line. Ford doesn’t think it can make a profit on it here.
The whole ‘americans refuse to drive deisel cars’ is bogus. Look how many deisel VWs, mercedes, Volvos have been around. I was desperately looking for a deisel VW 2 years ago when I needed to replace my commuter vehicle but was unable to find one in my price range that wasnt totally whipped to death and was new enough to qualify for a used car loan…
I am seriously PISSED off that now I can afford a new car loan, VW america no longer has a deisel car. I have to go out of the country to buy and importone, whic I can’t afford to do.
WTF people … I want to change over to biodeisel HELLO >>>>>>>>>>>>you know, conserve petroleum ?!
As a Southern Californian, Diesel-powered cars were somewhat uncommon. Up here in NoWA they seem to be quite popular even though Diesel fuel costs have been higher than gasoline for some time. Lots of biofuel stickers up here too, so people seem to not only be buying efficient Diesel cars but also powering them with renewable energy.
The article said that Ford couldn’t charge enough to sell the cars here. Why can’t they be built here as well as in Europe? It wouldn’t be the first time an American car (Nash) used a British engine (Austin). Ford could build them under license (to themselves?). Even with alledgedly high Union wages it might be cheaper since we’d be paying dollars instead of pounds or euros, the cars wouldn’t have to be shipped across an ocean, no import tariffs, and so on.
The Fiesta/Mazda2 is a tiny car, about the same size as a Geo Metro. Most Americans would not physically fit inside. Who on earth do you think is going to pay more than a Prius for it? Would you?
Vaporware. And from the sounds of it and the spelling in the article it sounds like it is aimed at the brits and canadians. They already get deisel cars.
My 6 foot 4 inch [just under 2 meters tall] friend Max drove a metro and was perfectly comfortable. Actually he liked it very much and jokes that he would have loved being able to break up with the girlfriend and keep the car.
Hell, I was dating a guy almost that tall when I owned a Nash Metropolitan … and he had no trouble sitting and driving in it.
I beg to differ with your first sentence. I have no doubt they are more common up your way, but they’re fairly popular down here – just harder to get. California was one of five states that stopped allowing the sale of new diesel passenger vehicles after 2004 while regulations were being worked on to get low-sulfer diesel fuel sold here (forgive me if I’ve screwed up some of the details – I’m happy to look for a cite if anyone cares). I got mine in 2003, fortunately, and I’m part of a national club of VW diesel owners that has a hefty membership in Southern California. I see them around all the time.
You’re not wrong. When we bought our diesel in August, 2003, diesel was about the same price as regular unleaded here in LA (I know we paid $1.69/gallon the first time we fueled up). A few short weeks later, gas prices spiked, but diesel stayed the same for quite a while.
Diesel used to frequently be cheaper than gasoline. The price would rise in the winter and go down in the summer. A couple of years ago it went high and stuck, and I can’t remember the last time I saw Diesel cheaper than Regular gasoline.