While driving home the other day, I saw a billboard for WB’s new TV show Smallville. Being well-versed in comic-book lore, I know this is a reference to Superman’s hometown, so presumably the show is some sort of “early days of Suparman” deal.
However, what I don’t understand is how the rest of the billboard sells that idea. For those who haven’t seen it, the image consists of a cornfield, and at the right-hand side of the image is a bare-chested young man (Clark Kent, I’ll wager), whose arms are lashed to a wooden plank. WTF?!? And to top it off, his bare chest is “decorated” by a crudely-drawn “S” in what appears to be red spray pint. What does any of this have to do with a Superman TV show?
Can someone explain it to me, please? And while we’re on the topic, what other head-scratching ads have you seen and are still pondering over?
I vaguely recall seeing some trailers for this show. It seems to be Superman meets Dawson’s Creek, or Superman, the Teen Years. Anyway, it revolves around Clark and a young Lex Luther, how Clark saves a young Lex from drowning after a car accident, and then Lex turns on Clark. So I expect this was a teaser of events to come.
FWIW, this might go further as a discussion on the series in Cafe Society, unless you are looking for other example for “I don’t get it” kind of advertising.
i don’t get the gameboy advance tv ads. like the one set in a church, where the choir consists of bare-chest muscular men, and a snowboarder jumps over the congregation for no apparent reason.
I’m still wondering why the local Wendy’s decided to do a movie tie-in with Titus. It was a good movie, but I couldn’t watch the meat pie scene without thinking “Happy Meal”. I also avoided the burgers for quite some time after that.
Now, I don’t own a Gameboy, but I thought that advert was showing a kid playing a game in church. His reality is changed into what he’s playing on his Gameboy, so like WWF guys become the choir members and there are racing motorcycles flying and stuff.
Pardon me if I’m off here. I only saw the commercial once.
yea, i think that’s what they’re trying to do. it just comes off so… weird. my reaction each time i see the ad is to stare at my tv and wonder what the hell just happened, instead of thinking, “i need to buy a gameboy advance!” which i’m sure is the reaction nintendo would prefer.
Well, they seemed more to me like satanic monkeys, but I think I finally figured out what this commercial means. The company that makes the satanic monkeys was waiting for the computer chips to be delivered in order to make the monkeys demonic eyes and spine tingling chant come to life. I guess they were saying that the post office saved the day by delivering the chips on time. So thanks to them we now have a large hoard of satanic monkeys on our hands.
The one I don’t get is the PETA-Kids commercial with the kid from “7th Heaven” saying, “Do you want to prevent school violence? Talk to your teacher about stopping animal dissection in your school.”
WTF? What does animal dissection have to do with school violence, especially when most people are equating the term “School violence” with that which happened at Colombine High School?
Wait my pretties… the time will soon be upon us. We have sent the warning in the form of an advert to befuddle and confuse the populus. They are weak, and we shall strike soon.
I still don’t get the VW wedding one. Is he trying to stop it cause he loves her? Is he late to his own and the groom stepped in? I had other theories but I forgot em. Has cool music though.