Some years back there was going to be a case going before the U.S. Supreme Court regarding brewers being allowed to post alcohol content on their product labels. Damned if I can remember the outcome of that. But seeing quite a few beers have the content on their label I can guess who won.
Does anyone have any CITES to the decision?
Hey, hey! I found the answer!
This prohibition always puzzled me. Canadian beers have displayed the alcohol content for years. I find it helpful to decide which beers I want to buy, since I favour light beers. Knowing exactly what the brewer means by “lite” is helpful consumer info - and I’ve never heard of “strength wars” up here, so I’m dubious of the purported basis for the US law.
This prohibition always puzzled me. Canadian beers have displayed the alcohol content for years. I find it helpful to decide which beers I want to buy, since I favour light beers. Knowing exactly what the brewer means by “lite” is helpful consumer info - and I’ve never heard of “strength wars” up here, so I’m dubious of the purported basis for the US law.
In the U.S., the light/lite designation almost always refers to the caloric content of a beer, not it’s alcohol content.
For example, Miller lite has more alcohol than Guinness Extra Stout, which few people would consider a “light” beer.
I heard somewhere (which may be at the level of echoing quacks afaik) that all a light/lite beer had to do t be called light/lite was be light in color.