I am surprised at level of “commitment” people give their statements without really knowing the subject matter.
First of all, let me say I am NOT a Viridian associate… that doesn’t mean I am now going to defend them here… I just am providing some information because I know a lot about this subject: energy markets and deregulation, etc.
I will just go over a few points. Hopefully, it will help some of you who don’t understand.
– Viridian, and the companies like them (network marketing energy) DO NOT make most of their profits from signing up associates. MOST of their money is made from people paying energy bills EVERY MONTH. Just take a moment and THINK about it. Viridian has over 100,000 customers who pay, lets say an average of $50 a month in energy costs to THEM. EVERY MONTH! That’s $5,000,000!! that’s “million”… every month!! The $400 paid to Viridian to become an associate is a ONE TIME fee. To get to $5 million dollars in entry fee costs, Viridian would have to sign up 12,500 associates! They probably don’t even have that many RIGHT NOW, since the beginning! And that would be a one time income! AND they pay much of those fees back out to associates who bring in customers. BELIEVE ME, it’s about selling ENERGY every month, month after month. If what you just read doesn’t make it clear to you, then you won’t be convinced.
—“Green Energy” is energy from “renewable sources”… WIND, moving WATER, NATURALLY FORMED STEAM. Some even consider Nuclear power to be GREEN… though that could be debated.
–Other sources are said to be “non-renewable” Those are natural gas, coal, oil, wood fuels, i.e stuff that is burned/consumed.
— These energy companies, be they using the network marketing model, or traditional marketing, MUST apply for a license from a state agency to operate within a PUBLIC UTILITY. Viridian and the other companies like it are NOT phony companies pretending to sell “green” energy and then really just collecting associate fees… That is preposterous. These companies operate under VERY STRICT rules and must comply. They can lose their license and THEY DON’T want that as you could imagine with hundreds of thousands of customers paying them each month. The fact of the matter is, they couldn’t have got an approval to operate on the grid without showing they have A-1 quality systems in PLACE before they operate.
— If a customer chooses an alternative supplier and then does NOT pay a bill, that customer will be INVOLUNTARILY switched BACK to the ‘incumbent’ provider, such as BGE, or ConEd, and that customer will again start paying the highest rates they can be charged. (Typically, an alternative supplier will charge at least a little less than that). With this set up, the alternative suppliers won’t be left holding a customer who doesn’t pay the bill.
(not all states operate this way… for instance, in Texas, you will be disconnected pronto, and have to put up a substantial deposit before you get reconnected. AND if you choose not to pay, you will be reported to the credit bureaus)
–Someone said Viridian’s main goal is to sign up new associates. That’s like saying a new business’ main goal is to hire sales people. uh… not quite… Look past the sales people… The main goal is to get NEW CUSTOMERS… It just so happens NEW ASSOCIATES bring new customers… Again, remember the $5 million per month from the customers paying energy bills… Viridian wants that number to UP UP UP… if that means more associates, then yes, they want more associates… but not for the measly one time $400… not even close…
Maybe you don’t understand how the deregulated grid works huh? I don’t have time to explain that, but you might want to look into how that works, with separate generators, the networked grid, the delivery companies, and then retailers… (By the way, Viridian is only a retailer, they only need to buy
raw energy… they don’t have ANYthing to do with the infrastructure of the system… )
uh… no… they can’t BS there way through this… (I really held back a chuckle on this one). This is a public utility through which the likes of BGE and other ‘deliverers’ are still being used for the billing… Think about it…
How can it smell so “FISHY” if you really have NO clue as to what all the “nonsense” is really about?
In a nutshell, it’s pretty simple. These companies, Viridian and other network marketing energy companies like them are just APPROVED ENERGY RETAILERS operating in a deregulated market. The ONLY difference is, these companies are using a non-traditional business model. Albeit a model a few people on this forum don’t care for much. And THAT is a whole 'nuther subject. 
enough for now…