AT&T Commercials

Oh the rawr rawr rawr girl! Her little expression “I wish I was back to a human!” is perfect.

The infinity one and the turtle one seem most scripted to me. Of course, my daughter asked me all about the biggest number when she was 4 and used to tell people about infinity plus infinity all the time, so maybe it isn’t. They just seem to really be acting there, but maybe they are mugging for the camera also. Some kids will do that.

Guided improv. That makes a lot of sense!

My wife’s favorite is the one kid who would want to be called Nicky Flash
Adult: Why ‘Nicky’ Flash
Kid: Becauase it rhymes… almost.

And the thing is, they make me really, really want to buy whatever it is that AT&T is selling…
not.
What are they selling again? Cellular service?

The articles quoted says they film the groups for 4 hours, then edit. The editing tries to stay away from anything that looks staged or forced or stilted or fake.

Sometimes the kids are prompted. The Island Made of Candy was prompted, but the rest was riffing off that line.

The “pickle roll” is clearly a prompt line to tie in to basketball. The kid delivering the line doesn’t understand “pick and roll”. The guy tries to save it, but the kids riff on “pickle roll”, so he runs with that.

Here’s a behind the scenes video with the actor and director. They say they do have scripts for the kids, but they pretty much just wind up using whatever goofiness the kids come up with.

The adult host is named Beck Bennett and the commercials are riffing on his YouTube series called “Fresh Perspectives” which is essentially a political talking heads show, except using kids instead of experts.

The only one I really don’t like is the we want more we want more one.

The pickle roll one kinda went over my head, since I don’t follow sports, but I still found it funny enough on its own.

Bitten by a werewolf is my all time fave.

Is that the guy from The Lonely Island?

Yeah, it took me about five viewings before I got the joke in that one!

Yes, it is.

Holy crap! Thank you for this. I just watch a few of these on YT, this guy needs his own show on Saturday mornings on MSNBC!

were these commercials for AT&T? Like most commercials these days, you watch, then you wonder who it was for.