Algher is right. The noise is part of the culture. The managers don’t discourage it because hype salesmen make sales. The bell ringing and clapping is beyond the pale, in my opinion, but when I worked in a call center, we were loud and boisterous and made a ton of money and the neighboring groups who complained were often just ignored, because the managers wanted to keep the sales people hype.
Because, since it is public knowledge, we expect you to be able to Google it. Sorry your company are such putzes.
Ah, gotcha. The word “program” made me think that it was a completely different company than the OP’s. 
As in, "wow, cube farms are bad enough! But you have to be in with not only other coworkers, but other companies’ workers as well? Now I see what he meant by “program”.
I can see the usefulness of that, and the area is pleasantly noisy (talk, not braying, shouting, bouncing balls, or getting into fights) now that a bunch of industrious, but fun, people I used to work with way back a couple weeks ago displaced the kiddies. There’s plenty of talking and fun between calls, but we, as a team, were the top performers in the nation in sales and client satisfaction. As a worker and as a supervisor I always aimed for that, a team as a well-oiled machine that is so good and effective that management puts up with our slackness and wise ass attitude. (And I, as ramrod, would have less work to do if everything went smoothly.) These kids, OTOH, haven’t reached that point and won’t without more guidance. They shouldn’t be put together with an ineffectual supervisor who seems overwhelmed by them. They should be spread out and mixed with vets so they can learn how to behave in a business setting. They’re nice, smart, and want to do a good job and make something of themselves, and some of our supervisors see helping them get a leg up as part of their own job.