Define "Politically Correct" + Give 2 examples in your life worth raging at

So… two women offered a fairly tasteless interview about their product to a local newspaper. This blew up with another local newspaper, then national outlets ran with it because it was fodder for the culture war, not because there was actually a story there. “A handful of wackos on the internet get mad at something” is not really news (even if that leads to death threats, sadly enough). Or at least, it shouldn’t be. Not unless you make it news. And it gets clicks, so people do make it news. “Crazy SJWs are killing America” is a narrative the right badly wants to push, so it gets pushed. As I detail elsewhere:

Note the bolded part.

So no, this isn’t a “hill liberals want to die on”. This is a tempest in a teapot involving maybe a few thousand random people across a few social media sites that various mainstream news outlets decided to turn into front page news because it was bound to get clicks in an era of anti-SJW outrage. And you fell for it, hook, line, and sinker. Please stop falling for it.