Et tu, Rick Bayless?

Cafe Society
#1

Now, I haven’t seen it yet, but I’ve been told there’s a Burger King commercial circulating wherein --choke-- Rick Bayless, writer of wonderful Mexican cookbooks and my idol, endorses some new barfy fast food sandwich.

::sobbing:: Rick, how could you? Through you, I finally learned how to make terrific Mexican food, the likes of which I can’t find in even the best restaurants. I would have thought the cookbooks (which are wildly popular) paid enough! Oh, how the mighty have fallen.

Well, I guess I’ll see the commercial sometime or other, and afterwards I’ll just go and rub habanero juice in my eyes.

#2

Oh, is that who he is?

I thought it was just some cheap ploy to have us believe BK actually has chefs “design” their food.

Like the old Chi-Chis commercials that would have us believe they have a team of cooks travelling the highways & byways of Mexico, in search of new “authentic” Mexican dishes.

#3

There’s Rick, and then there’s Rachel Ray as well.

While I’m intrigued by the sandwiches, I can’t imagine that some Chef of the Year or some such would be excited about it. Of course, if they paid me, I’d be excited about it, too!

#4

At least he’s not shilling for Taco Bell.

#5

It’s a travesty I tell you! His restaurants Topolobampo and Frontera Grill are astoundingly good. He may make a nice sack o’ money but his image has been tarnished severely IMHO.

#6

No one in this thread has actually said he or she has tried the Santa Fe grilled chicken baguette that Rick Bayless endorses. Well, I have. And it’s delicious! I walked out of Burger King thinking: bistro quality.

Rick Bayless talks to the Chicago Tribune’s restaurant critic. And the critic likes it too!

#7

Rachael Ray could say anything to me and I’d be excited about it.