My son goaded me into getting on Twitter a while back, and I began using it as a way to keep up with a few friends and to put out news relating to my freelance writing and various book events. I swiftly discovered the protocol: when someone follows you, you’re expected to follow them.
I’m now following 25 people/groups, and can’t keep up. One place where I do book signings sends out as many as 50 tweets per day. I looked at one small business that I’m following, and they follow over 14,500 people. How do they manage that? There doesn’t appear to be an “ignore” feature, so their feed would be clogged with tens of thousands of tweets per day!
Do they set up two separate Twitter accounts, and use one to broadcast and the other to read what others have to say?