I hear it all the time, and read it here in Cafe Society almost every time I open a movie Thread:
“I’ll wait for Netflix” / “It’s a renter” / “It’s o.k., but don’t waste $10- wait for video”
I happen to have three discount theaters within reasonable driving distance of my home- and I love it. I still use the term “Dollar Theater” even though they’re $2 now- but the first screening of the day is $1 and Tuesdays are $1.
I like going “to the movies”. When I watch a DVD, it’s a DVD that I’ve bought because it is a movie that I love enough to want to watch it over and over and over. For a first time new viewing experience, I much prefer being in a movie theater.
Of course the problem is that tickets are so expensive . . . so it’s Discount Theater to the Rescue! I get to have the movie theater atmosphere and experience, but without the high priced ticket!
The tech specs of the screening rooms aren’t as good as fancy first-run theaters, but still the three near me are actually fairly good. It used to be that dollar theaters just sucked: rips in the screen, broken chairs, a projector that seemed to be lit with a 60 bulb. Not the case anymore- at least not the case at any of my local discount theaters. The picture is good, the sound is good, the seats are comfy.
With three to choose from, I can pretty well expect that I will have an opportunity to see any popular movie that I’m interested in. The art house films won’t make it, but all Hollywood fare will eventually show up at the discount theater.
I’m going to see Wanderlust tonight. This is one that I actually wanted to see during the first run (I’m a big fan of The State, so I want to see anything any of those guys are involved in). Making an extremely lackluster impact when first released, this movie was gone from first-run theaters before I had a chance to see it. I was disappointed, but decided I’d keep an eye on the discount theaters to make sure I’d catch it.
So, don’t expect to ever hear from me about a particular movie that “Eh, it’s a renter”. Nope. I’ll be there in the sweet spot between wide-release and DVD: The Discount Theater!