I have a service around audio journaling. The basic idea is that someone subscribes and they receive a phone number that they call and talk about their thoughts, record a funny story that they don’t want to forget, etc.
The recordings can be played over the phone, downloaded into iTunes, emailed, and/or I can mail them a monthly CD with their recordings from the previous month.
In addition to the marketing I’m currently doing, I’m thinking about marketing to the visually impaired/blind. I don’t know anyone who’s visually impaired, and I have a few questions maybe someone can help me with.
Is this a service that would have any appeal, or generally do visually impaired people have other ways of keeping a journal (e.g. recording into a digital recorder or their PC). The differentator with this product is that you can use any phone, but would that be attractive to the visually impaired?
People can play the recordings using iTunes. Is iTunes “visually-impaired friendly”? Do blind people generally use iTunes?
How can I tell how well my website functions with the special voice browsers. I know I have to fill in some of the Alt tags for the images that are on the pages. Is there some service that rates how friendly the site is to the visually impaired? Is their a free voice browser I can download so I can experience the site the same way a blind person would? FWIW I’d send people to this website
Any thoughts on how to market to the visually impaired? Do I market to them or their caregivers? Are their any magazines or journals that the visually impaired or their caregivers read/hear?
Thanks in advance - my ignorance in this topic is pretty big.