I’ve wondered about this too - though common sense says they can sell the information they gather or the pop-up ads pay for it, I wonder. A few years ago Dell was offering free internet out of France, called Dellnet. Now maybe i just can’t find the link anymore, or the homepage is meant to be “not found” but I can still dial up for the cost of a phone call and have free internet even if the service has been “nixed”. Interesting, wonder what they’re getting from me?..
I just meant on the ISP’s own page, though, that they send people to first. Maybe Coke is putting ads there and paying, like, £40,000 per ad, per show, as a humanitarian gesture or something.