YES customer service matters. It matters a bunch.
No I don’t want a waiter to pester me every 2 minutes. However, I have walked out of several resteraunts when no service appeared 10 minutes or so after being seated.
Another thing I hate is waiters/waitresses who walk through the dining area staring at the floor or with blinders on. ALWAYS be alert for a patron trying to get your attention.
To respond to one of the points of the OP:
YES, I dropped my landline (Qworst) which has a total monopoly, due to poor customer service.
Examples:
Typical hold time of around 20-30 minutes when calling customer service, which only functioned M-F 9-5. No indication of my position in queue.
3 weeks to fix “no service” problem. Total of 45 minutes on hold (at which point I cave up) and nobody could figure out how to pro-rate my bill which charged me for a full month.
Pay-bill-with-Credit-card-by-phone “service” offered, but only possible M-F 9-5.
No walk-in buisness office in the entire state of New Mexico.
3-5 CS operators (IME) who speak only Ebonics. Is it racist to think ghetto slang doesn’t show much respect for the customer?
Most henous offense was that a customer service rep I spoke with (trying to get my bill pro-rated) called me that evening as a telemarketer selling magazine subscriptions. Very distinctive voice, patois, and same figures of speech. and I had his name. Called on custom ringing number assigned by him, that day. NOBODY but Qworst had that number. Reported to Qworst security department who treated me as a foil beany wearing nut job.
In contrast my cell provider (VerizonWireless) has done a good enough job at customer service that I have sent them perhaps 6 new customers in a couple of years.
Examples:
When I call customer service, Typical on-hold time has been 1-3 minutes. Might be longer off hours, but at least they are available 24-7. Qworst trained me to call from work, so I
haven’t tried weekend option yet.
At that time the CS agent, who is in US and speaks perfect english. This agent then “owns” my problem and will stay on the line until it is resolved, even if they need to conference in other departments, etc. No waiting on hold as I’m passed around. No giving the same info and explaining the problem to 5 different people. In one case I had called on Cell phone, which had to be hung up to resolve problem. CS rep maintained cell connection until she had me on landline.
On the one occasion problem could not be resolved while I was on the phone, CS rep set time and contacted me to follow up.
They do give a little speil about thier commitment to customer service, but the fact that they follow through as they do makes it only slightly annoying.