How much does this ad cost?

There is an 8-page advertisement in today’s Wall Street Journal for “Hong Kong Grand” clothes. How much does an ad like that cost? I’m guessing a hundred thousand dollars (or several). It’s not the first time that I’ve seen it. That man must either have great business or be desperate for business. He looks like he just crawled out of a coffin.

I googled up a rate card.

You may have to download the pages and grab a calculator.