Recently, I stayed in a hotel I’ve stayed in for the past sixteen years . I’ve been staying in this hotel for anywhere from 7-14 days a year. I sometimes book work crews, meetings and conferences there. I also stay there on personal travel, but no more than a day or two a year.
They have NEVER had a pet fee. In fact, when I stayed there more often the desk staff knew the name of my dog and would greet him by name, but forget my name at check-in.
The last time I stayed there, I didn’t have a pet but asked about the pet fee. It had gone from no charge to $25 PER NIGHT!
So I wrote a complaint letter.
And now I will never be charged a pet fee at that motel. I have the name of a person who will personally ensure that I will not be charged.
So here’s how to write a complaint letter, that will absolve you of pet fees, get you moved from the lowest price room to the bridal suite, get you free repairs on your car, get your annual credit card fee waived (at least in my experience). But no more than two sentences on each topic, no more than three paragraphs and no more than 3/4’s of a page.
You have done GREAT service in the past (with examples)
I’ve been a customer for this long
I’ve recommended you to friends
I had this problem
Steps were made to solve the problem (or not)
That didn’t work
Because of the problem, I choose to go somewhere else
I don’t really want to go somewhere else
If I go somewhere else, I dont’ know you and can’t recommend you
I sure wish I could be your customer again, but you have to . . .
Sincerely,
loyal customer
whistlepig
p.s. The hotel was a Starwood hotel
p.p.s. Holiday did not respond to the same letter