I probably being too suspicious, but this "1 million dollar vodka theft" story reads like a viral ad

[astro]

The story here - Spirits of the Tsars Golden Vodka Worth More Than $1 Million Taken in Heist

[Dewey_Finn]

Did you notice that the value was for 752 cases? No one is claiming a sunlge bottle is worth a million bucks.

[Nametag]

The pricey vodka, made in the Ukraine, comes in a bottle adorned with a 24-carat gold veneer logo and sells for anywhere between $250 and $300 at select liquor stores and $1,200 at nightclubs. Though it was insured, the merchandise is irreplaceable because only a limited quantity is made every year.

I think OP is referring to this part. Ridiculous.

[Smapti]

If anything, they’re undervaluing the stolen vodka.

Assuming it’s twelve bottles to a case (which is true of every bottled spirit I’ve ever encountered), then 752 cases of it, at $250 per bottle, would be worth $2,256,000, or more than twice the value attributed to it by the article.

[bump]

@Smapti

If anything, they’re undervaluing the stolen vodka.

Assuming it’s twelve bottles to a case (which is true of every bottled spirit I’ve ever encountered), then 752 cases of it, at $250 per bottle, would be worth $2,256,000, or more than twice the value attributed to it by the article.

Obviously the wholesale price is $121 per bottle, and the retail price is $250.