I work as a trainer in the Inside Sales division of a company you would recognize if I named it, which is why I’m not naming it. One of the team managers–let’s call him Elrond–is on leave; I have been tasked to manage half of his team until Elrond returns (and he may not). Another sales manager, Galadriel, has the other half. I have an issue I’d like the board’s input on.
First I’ll explain the business. Let’s say that we provide, oh, sword, armor, & spear maintenance to various enterprises in Middle-earth. Our salespeople work mostly over the phone, but they are NOT telemarketers. They only call businesses, not individuals, and primarily call companies we have an ongoing relationship with; and they are not merely permitted, not merely encouraged, but actually REQUIRED to provide their full names, work phone numbers, and work email addresses to their clients. Also, they spend about 1 week out of every 12 on site visits, in which they go to their territories and work at either closing sales they could not close over the phone or solidifying relationships with customers who use us regularly. The customers are free to call the salespeople themselves if they need help resolving an issue such as, oh, automating their use of our service, or linking their point-of-purchase system with ours, our so forth. Salespeople are assessed according to 4 metrics: number of calls to unique customers per day (they’re supposed to average at least 25*); amount of time spent on said calls (minimum of 2.5 hours*); new business brought in; and overall growth of their sales territories. They get
On the 10-person time I’m temporarily the boss of, there are two salesmen named **Gimli **and Legolas. Gimli has worked with the company for a long time, but in sales only about two years. Before then he was on the production side, where he was a star. People from his old position still call him with technical questions. Health considerations obliged him to leave production, and he’s working in sales until he hits the magic retirement number. He is very talented when it comes to analyzing data, solving technical problems, and so forth, but is horrible at writing proposals and uncomfortable at dealing with people.
Legolas is much younger. He’s a natural salesman–personable, empathetic, funny; he’s good at getting people to trust him and to answer the questions necessary to figure out the best way to solve their problems; he’s also skilled at both creating and presenting proposals. But he sucks at analysis and technical stuff in general.
Each salesperson is assigned a teammate, the idea being that if one staff member is out sick or on vacation, a specific person is always assigned to cover his or her customers. Legolas & Gimli take this further than most. Legolas does all the sales calls for both of their territories; Gimli does all the technical stuff. When they go into the field they go together–not due to any artifice on their part; their territories neighbor one another, so it’s simply easier on the budget. They work on their presentations together; Gimli does the analysis and number-crunching; Legolas makes it sound interesting and eloquent, and always does the presentation. When it comes time for bonuses, they’re always in the top 5 of the entire department (not just their team), and frequently number 1 and number 2; whichever of them gets the higher gives half the difference to the person to the other. This is their private agreement, not one arranged by Elrond, but he knows about it.
Now, while I have no problem with this arrangement, Galadriel does. The environment here is very competitive, and she avers that what L & G are doing gives them an unfair advantage over the competition. (I should add that she does not get credit for what her extra 10 employees do while she is in charge of approving their vacations and so forth.) She thinks Legolas & Gimli should be forced apart because neither of them will develop the full range of sales skills while each can rely on the other to prop him up; when Gimli retires in a few years, she says, Legolas will a much lesser salesman, and if Legolas decides to go into pharmaceutical sales or some such, Gimili will be diminished. I feel that they have found a way to intelligently use their resources in a way that benefits not merely the two of them but the company as a whole; both their territories are on the upswing, which differentiated them from the majority of their co-workers.
Who’s right?
*Not the real number for reasons left as an exercise for the class.