"Jonesin' for me"?

Maybe I’m just not hip enough to know, but in PA, the State Gov is running a radio ad people to kick the smoking habit. But, the cigarette argues “you know you’re jonesin’ for me, girl.” What does this mean? Is this like a slang version of saying you’re “running with the Jones’ ?” - Jinx

Earlier threads on this subject:
http://boards.straightdope.com/sdmb…?threadid=42487
http://boards.straightdope.com/sdmb…?threadid=77878

In case anyone else is having the same trouble as I was with Mjollnir’s links, they were to:
Jonesing?
Jonesin’