Two situations like that have happened to me (I’m not a gatekeeper–these calls were to my home):
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My sister and her husband had given out our number (with permission) for people to reach them, before they had a phone of their own. Later, after they got a phone, we still occasionally got calls for them. I’d take the info, promise to give them the message, and tell them to take my number off their list. I was constantly running into people who’d say, “This is John,” whenever I’d ask who was calling. After trying to pry the pertinant info from one such person, who was determined not to give out any more details, I finally said, “Listen, I’m not giving a message to my sister from someone who won’t ID themselves, and since they have a phone–and I’m NOT giving out their number to a stranger–I want my number off your call list. This is your last shot at getting in touch with them.” I finally got what I needed to know–WHO they were working for. But it was obvious that even then they were reluctant to tell me anything! (And yes, I did pass the message along–I never lied about that.)
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Someone called wanting to speak to my husband, who was at work. I said that I was his wife, could I please take a message. “This is Lisa, could you please have him call me at 555-1234?” “Well,” I said, “That all depends on who Lisa works for!” Again, VERY reluctantly, she grudgingly offered the name of her company.
I’ve been so astonished lately at the complete lack of phone etiquette. (I once called my sister-in-law and her son answered the phone, “Who’s this?” Not even a “hello.”) My folks always taught me to ID myself to WHOMEVER I was calling–not just places of business. The degree of ID needed depended on the person I was calling, of course, but it was always to be done. A friend: “Hi, Mrs. Friend’s Mom, this is Chanteuse, could I please speak to Friend?” Doctor’s office: “Hi, Receptionist, this is Chanteuse Patient, I need to make an appointment/talk to the nurse.” Place of business: “Hello, this is Chanteuse Customer and I’m calling about Product/Service/Info.” I guess I just don’t understand why this has to be pried out of someone.