As someone who loves to cook, it is rather easy to view McD’s as one of the signs of the apocalypse. Between the decimation of home prepared meals and the tremendous uptick in child obesity, it is hard not to target the major fast food chains as purveyors of death.
Attention needs to be centered on parents who through their own ignorance or just plain laziness are unwilling to invest the time to ensure that their children eat a healthy diet. The huge amount of fat in a typical fast food meal has many unseen repercussions.
One of the most insidious side effects is the way a child’s palate rapidly becomes accustomed to the more pleasurable sensations of oleagenous foodstuffs. The mouth feel of such comestibles is inherently more enjoyable and we are genetically programmed to find them more satisfying. Combine this with the modern prediliction that many children have for salt and fast food represents a death knell for well balanced diets.
While I wish that parents accepted more responsibility for their children’s diet, I also feel that fast food companies are allowed to represent their products as some sort of healthy alternative to a well prepared meal, which they distinctly are not.
Regulation of their advertising would be tantamount to restraint of trade and so would forcing them to serve more healthy components in their package meal deals. Not that the healthy part wouldn’t be routinely be discarded more often than not.
All I know is that when I have children they will never be allowed to eat such garbage on anything remotely close to a regular basis. People who refuse to take the time to make sure their children receive a healthy diet may just as well be killing them slowly. I know this sounds rather inflexible, and I have to wonder just how much my views will change when I am faced with the hectic schedule of working and raising kids at the same time. Nevertheless, parents are the guardians and custodians of their offspring and maintain principal responsibility for their health.
It will be then that I shall thank my good fortune to have learned how to cook well so that food preparation will not represent the otherwise daunting task it appears to be for so many modern people. I still maintain that it is irresponsible of the fast food organizations to portray themselves in a benevolent light when they are major contributors to generation after generation of unhealthy and overweight children and adults.
If there wasn’t such an epidemic of obesity among young children today I might feel different. As it stands, all of us will be faced with increased health care costs as the pigeons come home to roost from decades of corporate sponsored malnutrition. Those increased health care costs will be much akin to the extra burden that the tobacco companies saddled us with during their knowing campaign of intentionally deceiving consumers about the health risks and side effects of their product as well.
It is hard to know which is more to blame. Whereas tobacco consumption is optional and supposedly targeted towards adults (yeah, right), the food supply reaches all tiers of society and has much greater and far reaching effects on our population as a whole.
I have no problem with companies making money. But to swaddle yourself in a mantle of seemingly noble causes (i.e., Ronald McDonald House et al) while nonetheless helping an even larger segment of our population down the road to infirmity and poor health is a dubious attribute and one that bears closer examination than their own corporate interests might wish for.