And this is all he’ll say about it:
“I don’t want to judge the Cybertruck as beautiful or ugly. It certainly has its admirers who want a vehicle to stand out,” Giugiaro told NPR.
Maybe it will be like the the original Hummer. The original one that hit the street was like a military Hummer. I don’t think people bought it because it was aesthetically pleasing to look at or was comfortable to drive. Rather, I suspect it was more of a status symbol of having a unique and expensive car to show up in at luxury events. The Cybertruck seems the same way to me. People will buy one because they want to be noticed rather than because of inherent qualities of the truck itself.
I’m pretty sure that’s the target demograhic.
But we got the more conventional H2 and H3 because most people actually did want comfort and aesthetic appeal.
Building a vehicle specifically for a niche market and expect it will take over the world? Sounds like a winner 
This has been BMW’s design philosophy for twenty years: it doesn’t matter if you think the design is ugly as long as it gets noticed. Gradually, people get used to it and they ramp things up again.
It just occurred to me that the Cybertruck is what might happen if you were able to pull a truck from the original Tron film into the real world.
Yes, a vehicle designed using an early 80s Atari.
Anybody remember the Big Trak from the early 80s? You could program it to move forward x steps, turn y degrees, and fire its little “laser”. I’m guessing it was Elon’s favorite toy.
'77.
Perfect for the coming AI apocalypse.
That looks so much better than a Cybertruck. If that was a real vehicle I would love to take that thing off-roading.
I don’t remember or even recognize the name, but I had that toy from the picture as a kid. Endless hours of fun.
Totally real and totally drivable. Read the article. But built as a movie prop, so not really drivable much.
$275 off a $100K purchase price? They could at least offer a $1k reward.
I thought the Delorean looked fine when it was new. A bit high in the nose, but otherwise fine.
At least it’s not a Bricklin, the car that looks like a Hot Wheels swallowing an 8 track tape.
Mind you, this figure may not be correct - who knows, maybe it is $2750. However, while I agree with you that the amount is ridiculously trivial in light of the cost of a Cybertruck, that’s the rational part of my brain kicking in. I’m not sure rationality is a big part of the decision-making process for people who can’t wait to buy a Cybertruck. But they might feel happy if they were getting a discount, without really analyzing its relative value. (Besides, HE doesn’t have to do anything; WE’RE the ones that have to do a test-drive.)
The Big Trak?!
Its a 275 dollar reward for proselytizing the good word of the cybertruck, something most of them would probably do for free.
So, you’re saying Cybertruck buyers will mostly be rich assholes who are so insecure and/or narcissistic that they’re constantly obsessed with calling attention to themselves? Sounds plausible to me! Anyone who needs a pickup and wants an EV has various options that don’t make him look like a fool, like the Ford Lightning or Rivian.
Crap. Your post was directly below the Landmaster pic & I just … D’oh!
Thanks.
We’ve been over the Landmaster previously!
But what I said back in January 2023 remains the same for me and my evaluation of Musk.
$275 just to test drive a truck is a lot of money. If you could convince 360 strangers to spend an hour pretending to be interested in a cybertruck for $50 each, you’ve just gotten a cybertruck for $18K.