Hello all, I’m a designer producing a campaign with a ‘british’ theme. Can’t go into too many details, except to say it’s targeted at civil servants and this company wants to trumpet the good things they do for the country.
The visual theme relies on reproducing outlines/silhouettes of things which are readily associated with Britain - so the objects need a distinctive shape.
Obvious ones so far are
> an outline of the UK map
> a tea pot or tea cup and saucer
> a skyline of somewhere distinctive (Big Ben, Stonehenge etc).
So, Dopers, what objects do you readily associate with Britain? And most importantly, would you recognise them easily as a silhouette? I should probably avoid well known commercial brands, eg a jar of Marmite, or anything with a negative connotation, e.g. a pint of lager.
Those phone booths are pretty distinctive.
But yeah, also, Big Ben and the Houses of Parliament, Tower Bridge, a tea pot and cup, a Beefeater at the gate to Buckingham palace, a Routemaster bus, etc
The double decker bus is also pretty much a British thing in my eyes. Thinking silhouettes, I’d have to say a guy in a top hat with a cane, out-dated though it may be would peg British for me, too.
You won’t see a Beefeater at Buckingham Palace, only at the Tower Of London and, to be even more pedantic, Big Ben is the name of the bell, not the clock-tower.
Is it a campaign to run in the UK, or elsewhere? Because the if it’s the former, I imagine the universe of plausible items would be quite a bit larger.
A black taxi, a pint of bitters (in that special pub glass with the wide area near the rim), a bulldog, Churchill with a cigar, Queen Victoria in full regalia, the Nelson column in Trafalgar Square, the greenhouse at Kew Gardens, and Arthur Gumby.
It’s running ‘in’ the UK, but the silhouettes will be quite rough/simple, so the shape needs to be obvious. And it needs to scream ‘iconic british’ for the campaign to work.
And we can’t rely on the ‘intelligence’ of the civil servants to have to work too hard to get it
