No, not the game yesterday. (Well, they did “win” if you want to call a 9-7, no-Washington-TD win against the much-maligned Rams a victory, but I digress.) No, this was a victory earlier this year, in Pro Football v. Harjo; the DC Circuit ruled that whether or not the trademark “Washington Redskins” impermissibly disparages Native Americans, the particular claim filed by these particular plaintiffs came too late: the Redskins registered their current trademark in 1967. The delay between that time and 1992, when the plaintiffs first filed their claim, was fatal.
The Redskins offered the defense of laches: they said that the plaintiffs had had years to complain about the trademark, years in which the team invested a great deal of time and money promoting their trademark. The court ultimately agreed, with some back-and-forth maneuvering on the issue of one plaintiff who was only a year old in 1967, but ultimately the defense was upheld.
The plaintiffs are asking the Supreme Court to hear the issue. In my view, they won’t be successful there.
But they may well be successful, as Cornell Professor Michael Dorf speculates in his blog, with another plaintiff. If they can find an eighteen-year-old who has standing to complain, they may well be able to sidestep the laches defense and get to a final finding on the merits. The law says that a trademark cannot be refused unless it “…disparage[s] … persons, living or dead, institutions, beliefs, or national symbols…” The plaintiffs believe that “Redskins” is disparaging within the meaning of that law.
I don’t. But Professor Dorf suggests that the team ought to see the writing on the wall and begin a change on their own schedule, under the theory that a new round of litigation might well force them into change.
Should the Washington Redskins change their name?
(I’m sure we’ve done the topic in years past, but given this year’s progress of the case, thought a new thread was the way to go.)