Speaking of theatres....

I love going to the big screen for action, epic, or other films of notable visual expectations.

I also have no qualms or objections the increasing number of commercials being played as part of the previews these days. Whatever keeps me in a THX theatre with reclining padded chairs and plenty of leg-room for under $15 is fine with me.

So here I am, settling in to enjoy a movie with the SO, and a commercial comes on… From the MPAA or some other such agency, pandering to all of us theatre-goers to not steal movies by d/l them on the internet.

WTF? Aren’t we here, watching a movie in the theatre, paying good money to do so?

Even in my junior-high marketing class we were taught the basic principle of a target market.

That is all.

Eh, it’s the same train of thought where a teacher yells at the students in class because so many skipped that day. Why yell at the few who actually DID come?

'round here, cable TV has been pretty intolerable due to all of the ads about how wrong it is to steal cable TV and how “it’s not IF you’ll get caught, it’s WHEN”. Meanwhile, I think to myself “I’m paying for this” and “you know, why would they be paying for these ads to be made and run if all these people actually get caught”.

I’ve seen this sign at many stores:

SHOPLIFTING- it’s a crime!

I think that shoplifters know that. That’s why they hide the stuff under their clothes and in their purses or switch tags out of view of security cameras. If they didn’t know it was a crime they would just walk out of the store with it.