The wedding ad with the retired players (and others?) getting out of control and destroying the venue was hilarious. Not sure what the message was (other than “watch more football”?) but it was seriously funny. The actors looked like they were having a blast filming it.
I was hoping for an Star Wars Episode IX trailer(teaser?) or something.
Nope, nothing.
I am looking forward to the Amazon Prime show Hanna. Liked the movie.
That was the closest to good of any of them.
On ‘Handmaid’s Tale’ I doubt that’s really going to piss off many real people as opposed to talking heads/internet trolls, if them. Interesting to think of whether the idea now is to attract customers from one side of the divide by making them think the other side is going to be offended by their ads. Which would be more effective though than actually offending half the audience. Anyway that one seemed to me completely non-memorable, though so were almost all the other ones.
Mr. Rilch and I freaked at the Burger King ad. We’ve seen that film clip on YouTube and at the Warhol Museum. I wonder how many people watching did not recognize Warhol and are now going to Google/Wiki him? I still won’t eat a Whopper, but today I salute Burger King!
I certainly recognized Warhol, but figured it was an actor. You mean it was really him?
So that’s what the Burger King ad was?
This seemed to be the Year of AI for the commercials. There were at least three about AIs complaining about not being human (the roboathlete who can’t enjoy a Michelob, the smart speaker who can’t eat Pringles, and the Robo-Child who can’t be a tax accountant), plus the three smart devices that walk into a bar (can’t remember what beer that one was for), the robots that thought Bo Jackson with a mermaid and a bird horse was a good idea, and honorable mention for the clueless texting dad who thinks his daughter is Google.
I liked the one with the different cars making pickups at Wal-Mart and the breakapart M&Ms bar, and I guess the guy who everyone listens to (including his car) was OK. But there were a lot of duds this year.
Sure was! Some indie filmmaker wanted to get footage of various Americans eating hamburgers; Warhol was the one he most wanted to film, and finally did.
“How’s Dietz nuts taste?”
Yeah, that was a good one. And a lot more action in it than on the field.
What was with the robots this year? I didn’t start counting, but I bet at least 4 ads featured some sort of robot. I guess they have already started taking actors’ jobs.
I recognized Andy Warhol. I didn’t recognize what that ad was supposed to be about. Was it based on a scene from one of his movies?
ETA: Answered by Rilchiam.
There’s an official Star Wars Celebration convention in April this year that it is widely assumed will have the first trailer for Ep IX and The Mandalorian.
The high point of that one was Bradshaw’s pass being tipped to Franco Harris.
That Burger King/Warhol ad was a big WTF for me. I don’t think they could have made eating a Burger King sandwich any less appealing. I am a fan of Warhol, and Burger King is okay but that ad made the burger and the entire process seem completely unappetizing.
Bud Light was across the board awful with the whole “corn syrup” thing with the exception of the Bud Light set-up for the GoT HBO ad. That was brilliantly done. Otherwise, I’m not a beer snob. I prefer Miller Lite for casual beer drinking over Bud Light but I’ll drink any of them if offered. Not one time in my life have I ever wondered if corn syrup is being used. I have no idea why they think this would be a competitive differentiator for any of their target audience.
The rest of the beer commercials were awful and in particular the Stella (SJP, The Dude) and Michelob Ultra “Organic?” (Weird woman talking into microphones).
The half-time HoF football players was the best of the night in my opinion and far more exciting than anything that actually happened on the field during the game.
Oh, and the Supra is back. squee happy dance
That was good, and I also liked Peyton tweaking his shoulder with his throw, and Montana refusing to throw to some Cowboy I didn’t recognize.
I guess I was supposed to recognize more of those guys - I wonder if there is an annotated version?
That was a serious WTF moment for me; I knew it was him but I couldn’t figure out how it was done (cgi) or just why it was done.
I did enjoy the Bud commercials but so many different at once (sorta) threw me. At one point I hit YouTube for the “cat herders” just to remember a time when Super Bowl commercials really were special and worth watching for.
I thought the Budweiser-GOT commercial was weird. It feels like it cheapens the GoT brand to be in a beer commercial, it just felt weird and desperate and off to me. And it wasn’t even a cute little story or anything, just sort of random characters thrown together for references. I found it kind of cringey.
Interesting. And, in context, Andy preferred McDonald’s, at least in part because he found their corporate graphic design/logo better, but basically said, “fuck it, ain’t got time for that, just film me eating the BK.”
What really dud-ed the Bud Knight commercials for me was that they list the ingredients for both beers… and they’re almost identical, except for the corn syrup. The message I take from that commercial isn’t “Bud Lite is better than other beers”; it’s “all beers are the same, but Bud Light drinkers are boring people who prattle off lists of ingredients”.
Who was the “Come and get it” lady at the end of the football banquet?
The high point for me was the NFL 100 ad. Especially the part where Tom Brady* asks Baker Mayfield** to hold his Super Bowl rings ![]()
*Tom Brady is the Patriots QB and the current “best in the world”
** Baker Mayfield is the Browns QB and the commercial makes it seem like the NFL wants him to become the new “best in the world” woohoo!
ETA: The young woman at the end of the ad was Sam Gordon,a 15-year-old Girls’ Football star
I’m wondering if it is the end of the ‘dilly-dilly’ ad campaign (which I’ve kind of enjoyed). The king and his queen are most likely dead . . .