So, as most even casual sports fans know, the NBA is currently in the midst of a protracted lockout that seems likely to wipe out a substantial portion of the season - or, very possibly, the entire thing. I want to say right off the bat that I don’t “side,” in any meaningful sense, with either the owners or the players. I think it’s kind of crazy to assign ethical or moral value to business decisions between individual parties: I think both sides are right to act in their own respective rational self-interest. I don’t particularly care whether the players seem “overpaid;” if they feel a deal other than the one on the table is in their best interest, they should not take the current deal. I also don’t care if the owners are losing money, as they claim, or making money; if the owners want to generate more profit from their investment and feel they can get it, they should try to do so. Nobody’s right, nobody’s wrong, nobody’s committing a war crime.
However, I am having a very difficult time understanding the players’ stance in light of their own self-interest.
Consider.
The biggest sticking point in negotiations at this point is percentage split of basketball related income (BRI). For those not closely following, essentially the owners guarantee that the players, through salary, will receive a given percentage of the BRI. Last year, the total BRI was around 4.6 billion dollars. This will be important later.
The players wish to receive 53% of the BRI; the owners wish to give the players 50%. The players have rejected 50% absolutely. They appear willing to not play the 2011-2012 season at all, if necessary, rather than accept 50% of the BRI.
Let’s imagine two hypothetical 10-year contracts: one in which the players get 50% of BRI and one in which they get 53%. For the purposes of this exercise, I’m assuming that total revenues will consistently increase by 3% every year during the life of these contracts. Over the life of these two contracts, the total income for the players would be about 28 billion for the 53% share, and about 26.3 billion for the 50% share. So over 10 years, the difference between what the players want and what the owners have offered is $1.7 billion.
A 50% of an imagined 4.6 billion in 2011-2012 would be $2.3 billion. If the coming season is cancelled, this 2.3 billion will not be paid to the players. Ever.
As far as I can tell, this suggests to me that the players will not recoup the costs of a lost season even if they get exactly the contract they are requesting. Right?
Scenario 1: The players sign today, at 50% and play the season. Players get 2.3B for 2011-2012 and a total of 26.3B for the ten years that they do play (total of 28.6B, ending in 2022).
Scenario 2: The players miss 2011-2012 and sign for 53% later. Players get 0 for 2011-2012 and a total of 28B for the ten years that they do play (total of 28B, ending in 2023).
So in Scenario 2, the players get $600M less and it takes them an extra year to get there.
And this doesn’t even take into account exacerbating factors, like the fact that $2.3 billion right now would grow in value over 10 years, or the fact that if the 2011-2012 season is cancelled revenues may not continue to increase steadily.
So in light of this - and again, saying nothing about morality or ethics or anything silly like that - why don’t the NBA players take a deal at 50% and get on the court for 2011-2012? If the season is cancelled, they are guaranteed to make less money total.