Um, is this not just a regular roast beef with toppings? It’s not innovative or different, just the same ol shit with a very subtle difference. And it’s not even good…at 12:30 pm when everything should be hot and fresh.
I was on board with their “texas toast” sandwiches (which have mysteriously disappeared after only being out for a month or so) until I got one and realize it was just a soggy piece of bread that wasn’t toasted at all. Sure, I ate it, but it was subpar all the way.
I’m a fan of Arbys, you could even say I love Arby’s. But I don’t see the need to mess with perfection. Of all the crappy fast food places, Arby’s is the last one in need of a makeover.
Marketing, marketing, marketing. “I’m thinking Arby’s” is getting long in the tooth, so they’re floating new ad strategies.
The “roastburger” thing is just Arby’s trying out the Taco Bell formula for success - combine all the same ingredients in some new fashion, and give it a ludicrous name. Profit.
The texas toast sammies could have been something man, they really could have reached new heights in Arby’s greatness. Unfortunately, the act of toasting the buttery bread and making yummylicious roast beef sandwiches out of it seemed to be too much effort on the part of the underpaid Arby employees.
Damn shame. I thought that was actually a good idea.
The Roastburger was ok, but I won’t order it again. Last day to get a coupon for a free one. They have them on the Arby website.
I’ve learned never to get the gimmicky new sandwiches at fast food places. Especially Burger King. I still remember the vile nastiness of the ‘western burger’ I had years ago.
Go with menu item #1 or if you’re feeling adventurous, menu item #2.
Is that the one where it was separated in two, and the cold lettuce side supposedly stayed cold under the heating lamp by virtue of not being on top of the burger?
Their slogan for this crap seems to be “The Burger Done Better”. Every time I hear that, my brain goes, “It’s not a burger at all! It’s a roast beef sandwich with burger toppings!” It’s like marketing a grilled cheese sandwich as “The Pizza Done Better”.
I’m just thrilled that Arby’s has finally started offering the Beef & Cheddar in different sizes, same as with the standard roast beef. Finally I can get a LARGE B&C instead of having to order a B&C and a reg. roast beef, throw the RRB’s bun away, and add the meat to the B&C.
I noticed on the commercial for this sandwich that right after they said it wasn’t “greasy”, they mentioned that it was topped with freshly fried bacon. WTF?
The Arch Deluxe came out years later, circa 1996. McD’s admitted that their “food” was marketed for children, and that the AD was a special burger for adults, as it had a more sophisticated flavor.
At the time, I hadn’t been into a McD’s for years. I had spent the day at the beach, so I was famished beyond all reckoning. I would have eaten raw rat if that’s all I could have gotten. So we pull into McD’s, and I order the AD, thinking that it would taste like Food of the Gods. The cashier asked me if I wanted bacon on it. Sure! Well, it was not so much bacon as a round bit of raw fat impregnated with black bits of Pure Evil. The “special sauce” was Hitler’s Own Phlegm. The roll was baked pond scum.
Hungry as I was, I could barely finish 1/3rd of it.
