Air cooler, not AIO. (He’s reviewing the dark rock slim air cooler) That’s an irrelevant nitpick that doesn’t contradict anything you wrote, all of which I agree with.
What I’m getting at is that you can min/max your thermals with a mesh case and water cooling, or you can sacrifice some thermal performance for other things. Even with a top of the line bleeding edge machine, a person could defensibly make some thermal trade-offs for reasons other than performance.
One example from Omni’s link above is the high end “quiet” system that comes with a tempered glass front panel instead of mesh. Solid front is solid front; you’re sacrificing the same airflow regardless whether it’s to look cool or to dampen sound. Being a thermally-challenged case isn’t a deal-breaker in and of itself.
To clarify, I’m not worried about the case I bought. My not-overclocked no-video-card system shouldn’t have even a hint of thermal issues for now. I’m also not arguing with you or even disagreeing with any of your points.
It’s just weird to me that there don’t seem to be any prebuild shops that offer actual silence builds despite most or all of them touting “quiet.” It’s not because of thermals, or if so it’s a standard inconsistently applied.
My best guess at a GQ-style answer is that as a prebuild seller, it would be hard to convince fractal to authorize me as a reseller if the plan was to swap out their stock fans for bequiet fans. As I type this I’m thinking back and I’m pretty sure I’ve never seen a prebuild shop let me customize the case fans. MicroCenter maybe, but that’s a full-build shop, not just a prebuild shop offering a handful of choices for each part.
I do think there would be a market for it, so that’s why I find it odd that nobody offers it. If I could have bought my not-unusual-at-all build (you could say “template” build, even) from a prebuild shop for $300 more than the cost of the parts, I very well might have.
Then again, it’s entirely possible that there’s only like 30 people in the world who have a similar home build and 20 of them posted parts reviews so it looks to me like a whole movement when it’s really nobody. That’s probably the answer, but it definitely isn’t because of thermals.
Of maybe Fractal being just a small shop in Sweden (same for bequiet but in Germany) makes it tough to hook them up to a US-based prebuild shop? I do notice that the only things I had to pay shipping for on Newegg were the fractal case (but it’s big and heavy so no surprise there) and the bequiet case fans. In fact, I ordered the bequiet case fans as part of a combo order with the motherboard and ram, then Newegg split the order in two on their end, separating out the bequiet fans to their own order and charging shipping on just those. Tracking says it’s originating in the US, though, so it’s not like they’re flying in directly from Germany. (EDIT: Also the bequiet cooler. Newegg was charging $8 to ship it so I bought it on Amazon for $5 more but free shipping.)
Or maybe the less likely but not strictly impossible explanation is the true answer: Shops keep trying but the finished rigs emit evil sound that drives the workers insane before they can ship them out.