Turkey and Cowboys?

I’m a bit embarrassed to even be asking this question, as I am sure every other football fan already knows, but why does the NFL schedule Dallas (and Detroit) every Thanksgiving (well, since '66 anyway)?

I’ve looked around a bit for an explanation, but was unable to find a satisfactory answer.

Cheers,

The Lions and Cowboys play on Thanksgiving because they’ve asked to and the NFL lets them. The Lions have played on Thanksgiving for quite a while. The Cowboys didn’t start up the practice until later.

I think it’s just a tradition and nothing else.

The Detroit Lions have been playing on Thanksgiving Day for a loooong time. Until the mid-1960s, they were the only team that played on Thanksgiving. But Pete Rozelle, then commissioner of the NFL, was smart enough and prescient enough to see how television coverage could make the NFL huge, maybe bigger than baseball Conversely, baseball’s commissioners… and MANY NFL owners… thought TV was a THREAT to the health of their teams.

Rozelle understood that Thanksgiving Day, when millions of Americans are home watching TV, was a GREAT day to showcase NFL football. So, he tried to get some of the NFL’s premiere teams to agree to do an annual Thanksgiving game, like the Lions. All the marquee teams refused.MOST NFL owners thought primarily in terms of game-day attendance, and most thought attendance would be terrible on Thanksgiving, a day hen most people are home with their families. But Tex Schramm, the Cowboys’ GM, jumped at the chance. HE was as visionary as Rozelle, and understood that local attendance was, ultimately, less valuable than nationwide media exposure for his team.

Even in the 1960s, when the Cowboys were a weak expansion team, Tex Schramm had a vision of marketing the Cowboys as “America’s Team.” To him, the chance to have the Dallas Cowboys on television in front of the entire country every Thanksgiving was a godsend! He grabbed the chance. And it worked out as splendidly for the Cowboys as Schramm had hoped.

Yes, the Lions have played on Thanksgiving for a long time… but it USED to be the Lions AND the Packers on Thanksgiving.

::sulks::

Talk about eliminating the competition.

Heh. They still couldn’t stay above .500

Thanx, folks.