This is a common design in trail running and hiking shoes. New Balance tends to make them an additional “style” flair and makes them a different color so it really stands out.
I have an older pair of Adidas hiking hightops that have a chunky one that sticks out.
Obviously this serves some purpose but the people who buy the shoes don’t seem to know (The NB Shando has negative reviews where people complain it’s a trip hazard, especially on stairs).
This must be it! Especially since they are trail shoes and not regular sneakers. I’m surprised this feature isn’t explained in their ads or reviews. Usually companies tout the features of their products.
The ridiculous heel on the Hoka “is designed to limit impact on the body and create smoother heel-to-toe transitions.” (link)
For the others, the heel “tab” (which is as good a name as any) seems intended to extend the platform of the shoe, providing more surface area like wider bumpy tires on an off-road vehicle. Do those extra few millimeters actually make a difference, or is there a bit of marketing in it? I haven’t seen the research and can’t say definitively, but I have my suspicions.
The part at the top of the heel? That’s to help pull it on. Pull on that to get the shoe over your heel instead of cramming your foot into it, and your shoes will last longer.
I believe the tab owes a specific function, be it more control on downhill angles or a snow-shoe type effect that further spreads the heel-toe impact.
I personally wonder if it’s not some kind of super anti-slip for loose substrates. The few times I have slipped but caught myself, it was on a loose (slippery) surface and my stride was a heel-strike with all my weight impacting directly on my heel so my foot slipped forward and up cartoon style. I wonder if that tab helps this from happening?
At any rate, I blitzed the castle and got past New Balance’s extremely girded contact form and slipped a message through. I’m asking for specifics.
“Guys, oh my God,” said Khrushchev. “Just put some gel in the heel or some shit, and move on.
“This isn’t rocket science,” Khrushchev continued. “Make [the shoe] look a little different from the previous thousand updates we’ve done and let’s move on.
“Add some bumpy nodules on the soles or some pods or transparent cells filled with, I dunno, niblets of corn of something. Call it the Maize Runner. None of this shit matters!”