I live in Toronto, Canada and we use metric measurement. And I understood that the US opted out and continue to use the imperial measurements.
Then can someone tell me why I see soda pop/mouthwash being sold in litre bottles in the USA?
Is it a way for the manufacturers of these products to gough the public for more money by confusing them with the size by using something that they are not familar with?
Does Coca-Cola et al make their own bottles? If they don’t, it would make sense that the soda bottle industry settled on metric and the soda companies just used them.
People in the U.S. could care less about metric vs. customary in food products. It’s easy to tell if something is a good deal regardless of the unit of measurement. You could start selling milk in 3.79 L containers and no one would care, as long as it was shaped the same.