Who's "Hungry Like the Wolf" for Old Spice?

Title pretty much explains it all, really. A very bizarre commercial that I’ve seen two or three times watching the baseball game tonight.

I’m not Hungry like the Wolf–but I am having a bit of nostalgia for that smell.

I guess I should have mentioned that I’m trying to figure out who that is in the ad.

Still Bruce Campbell.

A link for those (like me) who had no idea what the OP was talking about…

Is the can supposed to look like a marital aid?