I agree that the job market has changed. There are also changes in the job application process that everybody hasn’t mastered.
From the employer side, I’m amazed how badly some people present themselves even in the written application. This seems to have gotten worse as more people apply for more jobs without taking time to decide if they’re a good fit for the position. It may be convenient to send off 30 applications electronically, but your application still has to be tailored to the job posting.
I am in charge of reading applications for certain jobs in my organization. They are advertised nationally. We get a large number of applications whenever the ads run. The applicants probably think they applied for the job because they shot off an electronic resume and a generic cover letter. From where I sit, they did something, but they didn’t manage to apply for the job because their materials are generic and incomplete.
If we ask you to fill in a form, fill in the form. If we ask you to fill in a form and not to attach a resume, don’t attach a resume and write “see resume” in the form. If we ask you to explain how your credentials relate to the job, “I am very qualified and interested in the job” is not an answer. If we ask you for references, include references. Not following simple instructions disqualifies most of the applications I receive.
The applicants who follow the instructions and include the information we asked for then get screened for qualifications and fit. If we advertise for a specialty area, don’t apply if you lack all of the qualifications. “I love children” doesn’t qualify you when the job lists a minimum of 5 years experience and an active state child care certificate. “I am naturally a great trainer” might be true but until I see work experience as a trainer on your resume, I can only enter a 0 for this item.
Qualified applicants can still present their materials very badly. Don’t put post-its on your resume. Take three minutes and update it instead. Run a spelling check. Don’t put quotes on the bottom of your email that are full of spelling errors, or give a little prayer or advice with smiley faces and too many exclamations points. Don’t spell the name of the company, my name, or your name incorrectly. And don’t tell me you want to work in the east when the posting is not for a job in the east.
Don’t insult the organization or the position you’re applying for. This happens more often than you’d think, and it can be the kiss of death. If we advertise for someone with experience developing technical training webinars with objective outcome measures, don’t write a cute reply about how you’re sure you’ll pick it up because it can’t be that hard. If you don’t have the experience but think you could do the activity, find a way to describe your transferable skills without insulting the position or implying that the organization is uninformed about its needs. The person reading your application is not your buddy but an employee of that organization. Belittling any part of the organization you’re applying to is not going to help you, and it raises questions about your judgment.
That’s all on the written application side. Interviews have their own pitfalls but I’ll just say that wearing a tee shirt to an interview, or texting under the table during it, are not impressive. If it’s a Skype interview, make sure we can’t see your poster of a mostly-naked blonde sliding down a giant beer bottle in the background.
A lot of people are applying for the job. Have somebody read your application. Do some practice interviews. The way you see yourself may not be how you’re coming off in your application. You may think I’m exaggerating, but I eliminate at least 85% of applicants just for sloppiness and lack of attention to details before I even get to the 10% who don’t have the qualifications or experience listed in the posting. The 5% get moved forward.