Don’t know how it is where you are, but I see more beer and liquor ads on Sundays than at any other time of the week. Yeah, we have restaurants which serve alcohol on Sundays, but at most places in Georgia, the liquor/beer and grocery store can’t sell it or are closed.
So what’s the reasoning?
Q
So you go to the restaurants and buy the beer and liquor instead of staying home and not buying it.
Most brand advertising is long-term and cumulative. Those types of ads are just generating general brand awareness. They are trying to associate themselves with a day that many people have leisure time and parties. The goal of those types of ads isn’t to get you to buy their product right then although they would like that too. It is to build their image with consumers over time.
Some of those ads are national as well. Most states do sell alcohol on Sundays. There is no reason not to show it in Georgia just because it isn’t sold in stores then.
The reasoning is that the weekend is when a lot of big sports events are on, watched by a lot of people, and the beer and liquor industries have decided to take advantage of their popularity to advertize during sporting events; provide synergistic marketing campaigns and such. There’s a long tradition, encouraged by the distilleries of “sitting down with a beer and watching the game.”
ding That’s exactly why.
Note that there’s relatively little (if any) advertising for hard liquor on the major broadcast networks – for many years, the Standards and Practices groups for CBS, NBC, ABC, and Fox simply wouldn’t take ads for hard liquor. You do see some hard liquor ads on some cable channels.
And if you have some beer in your fridge that you bought on a different day you might go drink it.
You probably watch more TV on Sundays than at any other time of the week. And probably more sports, which are prime placings for beer & liquor ads.
Yeah, this was on cable. That all makes sense, y’all.
Thanks
Q
It was 19 years ago so I don’t remember if I was in Missouri or Kansas, but whatever state and whatever town/county it was, the store I was in wouldn’t sell beer. When I asked why, the pompous behived hair old twat behind the counter gave me an incredulous look and says “It’s the sabbath, sir. How dare you want liquor on the sabbath”.
To which I replied “How dare YOU work on the sabbath, ma’am?”
I walked out before her head exploded!:p:D
If I ever make a list of my 100 favorite days of my life, THAT one will be in it, even if I can’t remember the exact date/place. Her furious, glowing red face was F$%^ing priceless!
I was just going to post this. Here in Arizona,you can buy beer, liquor and wine in most supermarkets, department stores, and other places every day from 6:00 AM to 2:00 AM the next morning. You can buy it on Sunday from 10:00 AM to 2:00 AM Monday morning. You won’t go dry here. 
:D:D:D:D Great retort, love it, pkbites!
The one time my friend Peter from my hometown came to visit me, he and a friend drove up to Nashville to visit pawn shops to look for and buy guitars (he has about 50 basses!).
It so happens they were at a motel outside N’ville, and on a Sunday they went to a convenience store to buy some beer. Both of them had 2 each of those “suitcase” things on each shoulder, and as they approached the counter, the person shook their head and said, “not on Sunday”. Luckily, they still had some back in their room!
During their stay they also visited the Jack Daniels (brewery?), and after they left went looking for a liquor store to buy some. Apparently that place is located in a dry county! He said, “That makes absolutely no sense!”
Quasi
you’re not kidding kidding. In the summer of 1997 I flew down to Miami to pick up a vehicle and drive it back to Milwaukee. I went through Alabama on the way back rather than Georgia. When I got into Tennessee I drove an hour out of my way so I could visit the JD distillery thinking I’d get some free tastings like one does at breweries and wineries.
NO SUCH LUCK!:mad:
Then I stopped at a motel in southern Kentucky and later found out I was again in a dry county!:mad: I ended up driving 29 miles each way so I could get some beer to have with dinner.
I couldn’t imagine something like this happening in Milwaukee!