You can’t design clothing to do anything other than protect you from the elements. The media and corporations are simply responding to an innate human desire to demonstrate success.
Hilfiger and Ralph Lauren used to be marketed to rich preppy white folk. I still don’t see any gansta rappers in their displays at Lord & Taylors.
THis whole bling bling thing is relatively new. A few years ago, Snoop Doog was running around compton in his videos, not taking trips to Rio.
It’s easy to blame corporations and rich people. The reality is that people have a desire to impress others. They have a need to express their ‘individuality’ by wearing the exact same thing as all their friends.
The “bling bling” rap culture is a direct result of many rappers being raised in an environment where there is no money. All of a sudden they go from broke to rich beyond their wildest dreams so they start throwing money around to show how wealthy they are. It’s a nuevo riche attitude along the lines of a lottery winner who is broke again in a year.
That would be fine except that poor black youths don’t grow up in an environment where most people get wealthy (or at least comfortible) by becoming lawyers, accountants, programmers, and other professionals. All they see is all their black neighbors are dirt poor except the drug dealers and rappers on TV. They have no one to tell them that $1000 extra bucks might be better spent taking college courses instead of buying chains and car speakers.
And here’s a little somthin for da homez.
I bet you dance very well - but only to hip hop.
I bet you own 30 Jordans and giant oversized FUBU jeans and a big puffy down jacket.
I bet you’ve worn the combination of the above during the hottest days of summer.
I bet you really love either rap or hip hop.
I bet you love KFC and watermellon.
I bet a hockey stick, tennis racket or ski pole has never touched your hand.
I bet you look your nose down on people who wear suits, fitted cotton Dockers and Polo golf shirts.
I bet you live in some sort of assisted housing.
I bet you live in a broken household with a single mom and twelve brothers and sisters.
I bet at least one of your friends knocked up some hizzo and another is in jail.
I bet you don’t know what a 401k is or what it does.
I bet you talk like “fo-shizzle my nizzle!” like all black people.

