… based on your postal code.
This is a company that apparently sells this product to marketers, to target folks by classifying them based on where they live. They give a free sample where you put your postal code in, and it spits out a “segment” analysis.
Accurate or not? You decide.
Pretty damn close. Not exact, mind you but I’d give it a passing grade.
Pretty close. Since I retired, my income hasn’t been up to the average, but before that it was close.
It worked great for the neighborhood I used to live in in Montreal.
BTW, there’s a similar site (which I can’t recall the address right at the moment) for U.S. zip codes.
Pretty accurate for my neighbourhood!
Somewhat off. Confuses my street with townhouses a few blocks away. Weird neighbourhood though; combination of rental properties and pretty expensive renovated/infilled inner city homes. I can see how they got it wrong.
Heh, looked my parents up, it got them exactly right.
Edit: moreso than for me.
Judging from my neighbours I think that it is overestimating the household income by $40,000 or so but other than that I think the demographics are pretty close.
It says my neighbourhood is “concentrated in Alberta and The Prairies”, which is about 2 provinces away from where I am. It also makes us sound like a bunch of rednecks.
Looked up my parent’s retirement community address - demographic was spot on (“baby boomers”), but apparently these residents enjoy expressing their opinions on technology (they feel it is passing them by) and capital punishment (which they support.)
So I’m taking this site with a few grains of salt as being tongue-in-cheek.
Not even close. It says the neighborhood is mainly made up of poorer young people and single-parent families. In reality it’s mostly made up of middle-to-high income middle-aged and retired people. I think it’s confusing the area with another a few klicks away.
“Asian Sophisticates” – sounds about right.
I put in the only Canadian postal code I know, and they say “is not listed as a residential postal code.” 
H0H 0H0 sounds like an untapped market.
Nailed my neighbourhood.
Completely bogus.