So while cleaning up for our Thanksgiving day guests yesterday morning, I find a recent newspaper that has a Best Buy advert in it. On the front page, several DVD’s are pictured at pretty ridiculously good prices, and three of them are movies my daughters like but we don’t have, or only have on VHS. I note that the ad says “6 hour sale: 6 AM - 12 PM” Fine by me, I have to be up early anyway.
Hmm… I’ll have to see if I can get there early in the morning, I think. Get a couple early Christmas presents. I’ve never done the day-after-Thanksgiving shopping thing before, but I’m a sucker for a good deal. I was not at all prepared for what happened.
So, despite a triptophan overdose from the turkey, I do actually manage to haul my butt out of bed to get in the car and blearily drive to Best Buy, dropping off a video rental on the way even! So, the sun still under the horizon and morning fog in the chill air, I arrive at the store at about 5 minutes before 6, and the first thing I notice is the parking lot - fuller than I’ve ever seen it, even in full daytime.
At first I didn’t see many people, though, and then I realized why, as I drove around the back to park. The line to get in stretched around the building, past the loading dock. The last time I saw a line that long, it was to see Fellowship of the Ring at Cinerama on opening day last year. But this wasn’t a movie… it was a store!
OK… I park, and take my place in line (!) to get in the store. There is someone singing karaoke to a Bon Jovi song loudly, which made it all the more surreal. After a few minutes, the line begins to move. I get in the store pretty quickly, and I’m thinking, oh, this won’t be so bad, figuring I’ll just grab the DVD’s, maybe see if there’s any cheap PC games, then head out. Easy-peasy. Uh-huh.
I get in and it’s a madhouse. People rushing around with big carts, already full of stuff after only a few minutes. I struggle through the crowds to the DVD section, where there are great bins full of the DVD’s I’m looking for. Surrounding the bins like leopards around a kill, men and women already laden with boxes dig deep into the piles of movies, grabbing left and right. “D’you see a Independence Day?” “Where’s Bug’s Life?! The ad said they’d have Bug’s Life!” A sharp eye shows me that one movie I want is on a nearby rack, and I grab it unmolested. I glance into one of the bins, and amidst the churning hands and packages I see another one I wanted flash by, and I reach in to grab it quick. I’m not sure, but I think someone growled at me as I pulled it out.
One more… the elusive Toy Story 2. The ad said it was on sale, but nobody can find one. Everyone’s seems desperate to find one. I stand back a moment, and think. Then I go away from the bins and wander into the Kids’ section of the DVD shelves proper. Almost nobody there. Less than 30 seconds of looking and I see them… 3 or 4 copies of Toy Story 2, sitting peacefully on a shelf. I smile and take one. 3 DVD’s in hand, I breathe a small sigh of relief. Mission accomplished; I have what I came for.
In a gesture of goodwill, I go back to the bargain bins up front and, loud enough for everyone to hear, I say “There’s a few copies of Toy Story 2 in with the other Disney DVD’s, if you’re still looking for one.” For my pains, I get mostly ignored, except for one woman who looks at what I have in my hand and glares. If looks could disembowel… I take the cue and just back away.
In my biggest mistake of the morning, I look at the cashiers’ line and see that it’s pretty short still. I decide I have a little time to browse the PC games and CD’s. I head to the back of the store and spend a total of 10 or 15 minutes just looking at what’s on sale in those sections. Nothing I can’t live without, so I decide it’s time to go. In the intervening time, the lines for the cashiers have stretched to the back of the store, and are getting longer by the moment. I jump in back of one, only to be asked if I have any computer hardware or software to buy. No? Then my line is on the other end of the store. Damn.
I go to the other end of the store and get in that line, also stretching through the store. And it’s not moving. Finally, after several minutes, it starts to inch forward. I’m behind a woman who feels the need to look at every display and gift card as we wind through the store, and in front of a woman who is purshasing a large microwave but has no cart, and is advertising the fact that she has no caart in which to carry her large microwave to anyone who will listen. And heck, anyone who won’t listen too. I stand between them, quietly holding my three DVD’s, moving forward as I can. I am, after all, a patient man.
45 minutes later we’re in the home stretch; the final twist in the cashiers’ register line. Loud music is playing, of several different genres. TVs play movies clips silently, staring down at us in our waiting game. I can see the DVD bin that was once so heavily fought over, now abandoned, a dessicated corpse of its former self, the level of DVD’s in it now about 1/4 of its previous level. I think they were all Jay and Silent Bob Strike Back, or maybe that’s all I could see. Blue shirts are everywhere. One of the employees rings a bell near the registers, and all the other employees in earshot yawp: “WOOHOOOO!” Around the store, customers continue to mill around, charging their strange carts this way and that. It’s 7 AM and I should have been asleep. My senses are overwhelmed.
An employee points me to an open register and I move. I get to the register and hand the friendly young girl my purchases. “Find everything you needed?” she asked. “Uh-huh,” I nodded back, dazed. She was charmed, I’m sure. I have a moment of panic as she rings it up and all the DVD’s show as full price. She quotes me the total and I think It was ALL IN VAIN!, then she says “Oh wait…” as the machine retroactively subtracts my discount for pain and suffering. The new price is, at least, what I expected to pay. I’ve almost forgotten my PIN number and the touchpad won’t cooperate, but I finally get it and I’m given my receipt and go. I hold up my bag dumbly for the checker at the exit. She tells me to have a nice day.
“I will,” I say as I exit the madhouse for the cool air of morning. “I will.”
I’ve apparently led a sheltered life. I never knew that it was a tradition for Americans to go apeshit on the day after Thanksgiving and engage their predatory insticts on the various product offerings of major retail chains. I never knew that, on this day, it became acceptable again to shove and complain loudly and growl. I’m surprised someone didn’t leave that store with a bite wound, with some of the behavior I witnessed there.
I suppose, since most Americans don’t hunt nearly as much as they used to for survival, this is an outlet for some primal aggressive tendencies, or something. That’s what my rational side says, anyway. My emotional side is still cowering in the corner in shock. It has only one thing to say.
Not next year. Not. Ever. Again