Commercials you just don't get

So, you’re racist toward cavemen also, eh?

It’s a commercial for Esurance. The guy calls himself “The Saver” and the website “Fred.” I sorta like it.

Woman: Hey, “Saver”.
V.O.: Yeah, that just happened.

I still don’t get it. Why’s he calling a website Fred? And more importantly, how in the blue hell is The Saver calling website Fred supposed to make people want to buy Esurance?

What I don’t get is how and when car insurance became such a hot and highly competitive item that its advertisers have to come up with annoying gimmicks to sell their products/services. I’ve been a loyal Allstate policy holder since before car insurance ads were so prevalent and I admire them for not using the tactics in their ads that Geico and Progressive are especially guilty of.

But that’s not what I came in here to write. the specific commercial that has been gnawing at my conscience is the one for State Farm, which just last aired moments ago. Their spokesdroid tells viewers to ask their neighbors about their insurance coverage. My neighbors? Are they freaking kidding?! I don’t even know most of my neighbors, and for the ones I do know, our acquaintanceship hardly goes beyond a polite exchange of nods and maybe a few hellos in passing as we leave from and return to our respective domiciles. I live in a good low-crime neighborhood and everyone here seems to be civil to one another, so I can only imagine how awkward it must be to live in a sketchy area and approach one’s neighbors to ask them about, of all things, car insurance, when most of them are drunk and drug-addled assholes and can’t be trusted.

Hell, If I wanted to strike up a semi-meaningful conversation with any of my neighbors, I sure as hell wouldn’t choose car insurance as the topic unless, say, one of us accidentally backed his car into the other’s car. If one of my neighbors actually accosted me to inquire about my insurance (hoping that I am one of the 40 million drivers who uses State Farm, only to find out that I’m not) I’d tell them to give Allstate or State Farm or whoever a call or go to their website if they really wanted to know more about it.

Here’s another one I don’t really “get”, and it’s on all the time. It’s by some investment firm, which I can’t even remember the name of even though I’ve seen the commercial a million times (which tells you effective it is):

Two people are texting. The first one texts something about how worried they are about retirement. The other person responds with some vapid advice about the future, and then confidently smiles. The first person texts back with some questions that the other person can’t answer, and that person sort of gazes off into the distance, like they’re suddenly not so sure of themselves. During this whole time, you only see the second person, never the first one.

Here’s what I don’t get: How the fuck are we supposed to know what the relationship between these people are? Are they spouses? Is one an investment adviser? Is he/she maybe an investment adviser from the company doing the advertising? Clearly not, I hope, since that person seems clueless, but it’s just hard to tell.

It’s really not that dangerous, dude.

I totally agree. Most bad commercials I can see the point they are trying to make even if it is a stupid point, or if they simply didn’t get the point across worth a crap.

But on the Lexus one I cannot figure what on earth they are even trying to say.

It can actually be quite dangerous for anyone under the age of 12 to ride in the front due to the vehicle’s front airbag. Children riding in the front have been injured or killed in an accident when the airbag has gone off. The NHTSA recommends that all children sit in the back using proper lap and shoulder restraints (if too old for a car seat).

It is a myth that children can be smothered by the airbag, but they can be struck in the head and neck by an airbag deploying at upwards of 200 mph.

Frequently Asked Questions about Air Bag Safety

Or, you turn off the airbag. Now yes, an infant in a rear facing seat is in quite a bit of danger *if *the airbag goes off. But as your cite sez "If it is absolutely necessary for a child age 12 or under to ride in the front seat of a car with a passenger side air bag, secure the child in a restraint system that is correct for the size of the child – a front-facing child safety seat, a booster seat, or a lap/shoulder belt – AND move the front seat as far back away from the dashboard as possible.
"

Yes, in general the back seat is safer- for everyone, not just kids. But the front passenger seat is hardly “the death seat.”:rolleyes:

OTOH, I rode with a Mom and her 1 yo was in a child seat in the right rear seat- and I walked off that ride like I walked off the scariest roller coaster I have ever been on. I had to fight a urge to kiss the ground. The Mom was constantly turning around to check on the kid, hand him his pacifier, wipe drool and so forth. We had (I counted them) no less than six near misses. Maybe if you get in a accident it’s safer, but the chance of getting in a accident must be higher.:stuck_out_tongue:

Alas, no - they’re still roaming Southern California, terrorizing people with their close-harmony singing.

Fortunately, they’ve got a slot at the Hollywood Fringe, so I get to go see them this weekend :smiley:

Well there’s one that plays on Hulu constantly, which I don’t understand at all.

A bunch of women are blindfolded and touching a rhino, inexplicably not coming even CLOSE to guessing what they’re touching. “It’s a wall!” “It’s a net!” “It’s a pipe!” Then they remove their blindfolds, and laugh at how stupid they all are when they see it’s a rhino.

It’s a commercial for birth control.

A bit of a hijack, but why did they stop using historical figures to plug products? We had James Cagney and Bogart plugging pepsi, Fred Astaire plugging a vacuum cleaner, and Harley Earl plugging Buick.
I always like the concept-it is sorta like raising the dead.
Did these ads die because not enough people knew who these long-dead people were?

No, I would figure those ads died because people felt it incredibly disrespectful to “raise the dead.”