I’m sorry, but if I say that Hyacinth Bucket is a douchecanoe, I don’t accept that this makes me a douchebag.
That’s Bouquet. 
I can’t stand Fieri. In a just world Adam Richman would have his show and Guy would be the one who has to torture himself by eating 6 lb. burritos slathered in bhut jolokia puree. Both shows would instantly be so much more entertaining and satisfying.
Well, not for Hyacinth at least. In that we are in complete agreement. 
I am shocked — shocked! — to find that an a supposedly personable and fun-loving television host is actually kind of a jerk in real life!
I find his show entertaining, and it promotes for the most part small family owned businesses, which happen to be exactly the sort of place I prefer to frequent when I’m traveling (or when I’m at home, for that matter). And his restaurant here in town (Tex Wasabi’s) happens to serve some pretty good food.
Reading the linked story, it sounds like there was a power struggle, Fieri won, Page lost, and now he’s bitching and whining and airing dirty laundry. If Fieri is actually as big of an ass as Page makes him out to be, then the two probably deserve each other.
Exactly!
If you want to name yourself whatever, that’s fine. But to intentionally mispronounce it while claiming that your mispronunciation is linguistically appropriate is definitely douchebaggery. Say that it’s Fieri pronounced Feety because you like it that way, fine. Say that it’s Fieri pronounced Feety because that’s proper Italian? Douche move.